The second Salon du Luxe will take place on July 6 and 7 at the Maison de la Chimie in Paris.
Luxury undeniably shines on the international stage. In France, it’s synonymous with tradition, savoir-faire and elegance. In the Middle East, it symbolizes creativity, audacity and high technology.
“Luxury brands have to make choices. They have to innovate, but innovation doesn’t stop at the digital frontier. Innovation must be global, profound and cross-conceptual. We’re going to work together to offer the best,” says Laura Perrard, founder of Stratégie Chic and organizer of the Salon.
Today’s reality is that codes have changed. It is therefore imperative to innovate in order to remain competitive.
With this in mind, this year’s Salon du Luxe will offer two days of conferences with a strategic and forward-looking vision, focusing on innovation.
The event will kick off with a retrospective on the last 6 months, taking stock of: major innovations in different sectors, the most effective and surprising communication campaigns, key developments in social trends not to be missed, and major changes in direction made by key brands.
Le Salon du Luxe in 3 points.
The luxury of tomorrow: codes have changed. Innovate, create value, stay one step ahead! 750m2 of solutions for the luxury ecosystem.
30 sectioned speakers: Luxury professionals, renowned speakers and disruptors share their experience and vision to inspire participants.
Connection: Exchange, sharing and debate are at the heart of two days rich in reflection.
The aim is to encourage all participants to meet, exchange ideas and create synergies to invent the future of luxury together.
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