HORACE RELAUNCHES ITS PURIFYING FACE MASK WITH AN IMPROVED FORMULA
HORACE will launch an improved formula of its bestselling Purifying Face Mask on September 2.
More efficient, more natural and more blue!
The formula has been enriched with blue immortelle, an active ingredient that slows down premature skin ageing, and a complex of healthy-looking active ingredients to make skin even more radiant. The formula is even more natural, with 99% of ingredients of natural origin, and 21% certified organic. The HORACE purifying face mask also retains its old benefits: purifying, cleansing, anti-blackhead, pore-reducing and soothing. As before, it will be available for €12.
“Reformulating our purifying face mask, one of our first products and one of our bestsellers, took us 18 months. And what a source of pride! We retained all the qualities of the original formula: purifying, descaling, soothing, pore size reduction, while making it even more caring. We’ve boosted its radiance-enhancing action and added an antioxidant to protect skin from premature aging,” explains co-founder Marc Briant-Terlet. “And we took the opportunity to turn the formula blue, making the moment of applying the mask even more fun. You might as well have fun while taking care of yourself, especially in the midst of the health crisis. It feels good.”
The HORACE purifying face mask will be available on the Horace.co website and in the Paris boutique, 68 rue Vieille du Temple, 75003 Paris.
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