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You may have seen the video of young women putting their hands on men’s private parts in the street, with the aim of raising public awareness of men’s diseases. Indeed, 10 euros were donated to MOVEMBER for each hand put in the package.
A remarkable buzz and a considerable opportunity for the brand behind the video: Merci Handy ( http://mercihandy.fr/ )
Originally a competition between three bloggers: Soraya Khirreddine, Déttachée de presse and Boobstagram, who created the video that created the buzz.
Here are the other videos
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