Since 2013, Jaeger-LeCoultre has been supporting the Les P’tits Cracks association. Founded in 2001, Les P’tits Cracks helps children with cancer: in the hospital, the association finances medical equipment to improve hospital conditions; outside the hospital, it accompanies children and their families on the road to reconstruction during equestrian stays and cultural, educational and sporting outings. Every year, more than 600 children benefit from these activities, which are entirely financed by the association.
Jaeger-LeCoultre shares the association’s values and its goal of accompanying children into new worlds. This year, Les P’tits Cracks is mobilizing to support research into childhood and adolescent cancer. Jaeger-LeCoultre has joined this new mission by organizing a dinner in its Place Vendôme boutique to present the progress of research by Professor Judith Landman-Parker and Doctor Jean Michon.
To mark the occasion, Franck Robinet, Managing Director of Jaeger-LeCoultre France, presented Céline Charloux, President of P’tits Cracks, with a Reverso watch engraved with the association’s logo for auction at their annual gala.
Manufacture Jaeger-LeCoultre
Since its foundation in 1833, Jaeger-LeCoultre has enchanted lovers of fine objects and Haute Horlogerie. Its craftsmen, heirs to the inventive spirit of the Manufacture’s founder Antoine LeCoultre, combine their know-how to create collections as surprising as they are sophisticated: Reverso, Master, Rendez-Vous, Duomètre, Geophysic® and Atmos. Its rich heritage continues to inspire the Grande Maison. The HybrisMechanica® and Hybris Artistica® collections bear witness to the creative passion that drives the men and women who work under its roof.
Full of surprises, 2016 is an opportunity for Jaeger-LeCoultre to reveal its share of the unexpected and take a fresh look at the Reverso, which is celebrating its 85th anniversary.
Unique, the story of each Jaeger-LeCoultre watch begins in the workshops of the Vallée de Joux in Switzerland and really comes to life on the wrist of the wearer, who makes it his or her own.
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