A few weeks ago, we had the immense privilege of going behind the scenes of one of the most talked-about exhibitions of the moment, Paul McCarthy’s “Chocolate Factory”.
This controversial exhibition closes on January 4, 2015, so go there now.
In addition to the spectacular debate surrounding the giant sextoy installed at Place Vendôme, which was deflated by people who had little understanding of the artist’s message, this exhibition is above all a way of discovering a reflection on our consumer society and its shortcomings.
#mccarthymdp les petits nains A photo published by Pascal @luxsure (@luxsure) on
The #chocolatefactory from the sky #mccarthymdp
A photo published by Pascal @luxsure (@luxsure) on
When you enter the Monnaie de Paris, invaded by Paul McCarthy, you are struck by the smell of chocolate and the accumulation of sex toys and Santa Clauses crammed into the space.
In the #chocolatefactory #mccarthymdp
A photo published by Pascal @luxsure (@luxsure) on
After a few inflatable structures, we’re plunged straight into the factory, with its little red elves making chocolate with real tools and machines. It’s quite interesting. The hustle and bustle of elves wandering around, stirring, unmolding and stacking chocolate is quite unsettling, especially as they’re instructed not to interact with you.
The little life of the #chocolatefactory #mccarthymdp
A video published by Pascal @luxsure (@luxsure) on
A video published by Pascal @luxsure (@luxsure) on
The little life of the #chocolatefactory #mccarthymdp A video published by Pascal @luxsure (@luxsure) on
The second part of the exhibition is much more critical. We witness the accumulation of these little chocolate santa and anal plugs everywhere, to the point where the smell of chocolate is suffocating and space is running out. A reflection on our need to accumulate and possess everything. There are also video projections in which the artist asks us about his role and the reaction it can provoke. This exhibition would undoubtedly have been different if the artist hadn’t been attacked on Place Vendome, which was undoubtedly more joyful.
Un peu foufou l’artiste #mccarthymdp A video published by Pascal @luxsure (@luxsure) on
The artist’s table #mccarthymdp A photo published by Pascal @luxsure (@luxsure) on
#empillage #hyperlapse #mccarthymdp A video published by Pascal @luxsure (@luxsure) on
An exhibition that questions the role of the artist today and our consumer society.
http://art.monnaiedeparis.fr/fr/expositions/chocolate-factory
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