Long live e-commerce and summer dresses! Generation #?!
In a recent interview with British Vogue, Miranda Keer confessed to shopping online. The international model, ex-Orlando Bloom and mother, has no time for shopping. She’s an active woman, a woman in a hurry, a multi-tasker – the expression of the successful modern woman.
Buying online: a fear of the 2000s.
Miranda Keer admits to finding particular comfort in online shopping: it allows her to try on clothes in the comfort of her own home, match them with other items in her wardrobe and send them back if she’s not satisfied. There’s nothing new about this model. With Minitel, you could receive a pretty dress from the La Redoute catalog in 48 hours. Satisfied or your money back! With the Internet and the proliferation of online sales sites, new anxieties have emerged: scams, lost packages and other phobias.
The proliferation of websites: Burn-out warning.
A new wave of websites, new merchandising methods… Innovate and effectively satisfy an increasingly impatient clientele, who no longer have the courage to look. These are the challenges that sites like showroomprivé have been meeting for the past ten years. Gone are the big catalogs full of references to be noted: here, you click, take advantage of ephemeral offers and exclusive collaborations to enrich your wardrobe with original pieces. Fast, ephemeral: these are the credo of online sales sites. Play on event-driven sales and create communities of buyers.
Working girl 2016, who are you? What do you want? Which dress for this summer?
Their customers: women who want to be stylish but feel slightly overwhelmed by the proliferation of offers. An active thirty-something, a Yuppie with children and a husband to feed. Cliché? No, it’s an everyday life that the site embraces and responds to. The working girl has moved beyond the clichés of the 1980s: she’s connected, shares on Instagram, and likes to be on the cutting edge of trends. To satisfy her, the showromprivé site offers affordable but above all quality collections.
The latest: The #SummerIRL collection features bohemian-inspired floral dresses, perfect for taking to the fields and 100% made in France. Available from Wednesday.
#SummerIRL
Showroomprive.com offers private sales to its members.
To access our private sales, all you have to do is register for a free account.
You’ll have access to more than 20 private sales a week from top brands: clothing (pants, sweaters, coats, t-shirts, dresses), fashion accessories (sunglasses, ties, watches, jewelry), leather goods (handbags, wallets, etc.), cosmetics, lingerie, children (toys and clothing), home decoration and equipment, and much more.), cosmetics, lingerie, children (toys and clothes), home decoration and equipment and much more!
Showroomprive.com the best in private sales on the Internet.
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