Long gone are the days when the first David Yurman boutique opened on Madison Avenue. It was 1999, 19 years after the creation of the luxury jewelry and watch brand. It was the beginning of a long and winding road to success. Since then, the brand has expanded, inaugurating new boutiques from L.A. to Hong Kong, via Paris, affording itself the luxury of featuring Kate Moss’ face – no less – on its advertising posters, and developing ever more refined and original collections.
New David Yurman boutique at Galeries Lafayette
Credit: Marc Domage (PRNewsFoto/David Yurman)
David Yurman has reached a new milestone, opening his first boutique at Galeries Lafayette, the temple of Parisian fashion and elegance, on June 17. Time to break out the champagne! Tourists and fashionistas in France will be able to discover or rediscover the designer’s aesthetic inspirations, which have enabled him to make his mark with a perfect blend of class and originality.
The forty-square-meter boutique reflects the brand’s image, immersing visitors in a visual narrative of its history. Men and women alike are sure to find something to their liking amidst gold and silver creations, watches, luxury jewelry, limited edition jewelry, DY Signature pieces and styles from the Mariage collection.
Galeries Lafayette: 40 Boulevard Haussmann, 75009 Paris
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