La Grande Braderie de la Mode” AIDES for people affected by HIV/AIDS and hepatitis
BETC is once again hosting La Grande Braderie de la Mode on June 7, 8 (11am-8pm) and 9 (11am-6pm) at 85/87 rue du Faubourg Saint Martin in Paris. La Grande Braderie de la Mode is an unmissable fashion event held twice a year, in June and December. The event offers a variety of new items from recent collections and prototypes at unbeatable prices, with discounts of 30% to 70% off the usual retail price. Over 100 ready-to-wear houses, designers, brands, online sales sites, perfumers and art book publishers join forces with AIDES to raise new funds for the association’s programs in the fight against HIV/AIDS and hepatitis.
Each Braderie brings in around 160,000 euros, divided between Paris and Marseille. More generally, private funds account for 30% of our annual budget, and are an essential complement to our public funding. This money is used to fund our drop-in centers, hospital and prison clinics, discussion groups, treatment compliance and integration support activities… HIV/AIDS is at the crossroads of some of the most sensitive issues in our society: illness, death, sexuality and love. This makes it the most taboo of diseases. AIDS remains a disease from which there is no cure, from which lifelong treatment prematurely ages the body, and from which people continue to die. It is also a “social disease”, generating fear, exclusion and discrimination. The silence surrounding AIDS is the bedrock of the epidemic. It sends sufferers back to shame, denial and invisibility. It encourages risk-taking.
So that’s what we’re doing at AIDES, through a wide range of activities: we’re simply trying to open up the floor and encourage dialogue and exchange on all these issues, so that the people we meet, whether or not they’re affected, can build their own response to AIDS.
By supporting AIDES, over and above their actions, it’s this approach that you’re supporting. The Braderie exists thanks to you. Together, let’s continue the fight against AIDS.
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Cette publication est également disponible en : Français (French)


