On 18 November at 11:59 p.m., the Parisian brasserie Au Pied de Cochon opens 24 hours of Beaujolais nouveau celebration, with a collector label signed by Alice Des and a lunch menu dedicated to it all week.
Au Pied de Cochon kicks off the Beaujolais nouveau on Wednesday 18 November at 11:59 p.m., to the sound of the midnight bell. A glass of Beaujolais Villages Nouveau from Domaine des Nugues is then offered, and the Parisian brasserie follows with 24 hours of uninterrupted festivities.
Beaujolais nouveau goes on sale on the third Thursday of November, at midnight sharp. The brasserie’s bell times its kick-off to this ritual, and Thursday 19 November begins with a festive breakfast.
All week, at lunch, a dedicated menu interprets the vintage on the plate: œufs meurette, wild boar pie and poached pear.
This year’s edition is dressed in a collector label signed by Alice Des, available on site and to take away at €29.
Excessive alcohol consumption is dangerous for your health; drink in moderation.
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