This holiday season, Guess has chosen an internationally renowned blogger for its “All I want is everything” digital campaign: Chiara Ferragni, creator of The Blond Salad blog.
With over a million followers on Instagram, the Italian shares her looks and favorites with her international readership every day, in a style that’s chic and edgy, yet accessible. This has earned her the title of the world’s most followed fashion blogger.
Chiara’s fame is perfectly in line with GUESS, a global lifestyle brand present in over 87 countries. She embodies the bold, sexy style of GUESS girls, and her enthusiasm for the brand makes her a perfect muse.
Shot on location at the Maison 140 hotel in Beverly Hills, Chiara showcases her personal style through a bold mix of the collection’s key pieces.
Here Chiara wears a red lace party dress with nonchalance.
Chiaira combines a sophisticated black pencil skirt with a soft, comfortable sweater and thigh-high boots.
The campaign in video :
http://www.guess.eu/fr/Catalog/Browse/chiara-ferragni/
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