The Paule Ka woman imagined by Serge Cajfinger for the Autumn Winter 2014-2015 campaign plays with dress codes, becoming in turn sexy, impeccable, glamorous, mischievous, impertinent, daring… and always with elegance.
Under the lens of Swedish photographer Andreas Larsson, this absolute chix woman comes to life, playing with her femininity, confident and sparkling.
To interpret it and bring it to life, Serge Cajfinger called on Brazilian top Raquel Zimmermann, who for him “perfectly embodies the joyful, sensual femininity I wanted to highlight this season.”
The result is a series of seven shots of timeless chic, enhanced by the elegance of black and white. Seven moments of femininity that capture Raquel Zimmermann’s inimitable allure.
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