A winter of fashion in the world’s shopping capital

The “Soldes by Paris” operation invites fashionistas from all over the world to discover or rediscover Paris during the winter sales. Throughout the month of January 2011, an entire city will be living to the rhythm of shopping,
offering visitors exclusive discounts on accommodation and leisure activities, themed itineraries, unmissable bargains and even events in the shopping districts.
Take advantage of the sales in the world capital of shopping and fashion during a low-cost stay. This is what “Soldes by Paris” offers visitors from the four corners of the globe.
For an entire month, shops sell out, neighborhoods come alive and Parisian tourism professionals
(hoteliers, restaurateurs, tour operators, etc.) present unprecedented offers of up to 50% off.
shopping enthusiasts can plan their trip to Paris from October 1 by discovering the first offers on
www.shoppingbyparis.com
Looking for the season’s latest it? Timeless, timeless pieces? Or determined to do some ethical and sustainable
shopping? “Soldes by Paris” offers 7 shopping itineraries, full of shopping ideas,
cultural sites and gourmet breaks. There’s an itinerary for every style, with 5 itineraries designed for Les Sélects, Les
Trendys, Les Créatifs, Les Bobos Chics or Les Ethic-Ethnic; the Les Astucieux itinerary for those who love brand-name stocks and bargains; and the itinerary of the 2011 Ambassador of “Paris capitale du shopping et de la mode”,
famous fashion designer, whose name will be revealed on October 19.
These themed itineraries can be found in the Paris Shopping Book 2011, an essential bilingual guide
French-English distributed free of charge from January onwards and all year round at the reception desks of the Office
du Tourisme et des Congrès de Paris. For the first time, visitors and Parisians alike will be able to take advantage of discounts or free gifts
during the sales period or throughout the year, simply by showing the guide at
.
In the meantime, from November onwards, the 7 itineraries, the Paris Shopping Book 2011 and all the offers will be available for consultation on the www.shoppingbyparis.com website.
Every shopper will be able to choose THE itinerary that best suits their desires, and track down the
sales must-haves. Access to all practical information, online hotel reservations and
interactive maps will give shoppers the opportunity to discover or rediscover the capital, always festive and illuminated at this time of year. An exclusive iPhone application will be available for download directly from the Apple Store and via the website.
Organized by the Office du Tourisme et des Congrès de Paris and supported by the Paris Chamber of Commerce and
d’industrie ? Délégation de Paris, the Mairie de Paris, ATOUT FRANCE for international promotion and
MasterCard, official partner, the Soldes by Paris operation is designed to boost the capital’s appeal to
French and foreign visitors in January and February.
Launched on January 12.
Cette publication est également disponible en : Français (French)

