Faguo, the story

by Pascal Iakovou
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Created a year and a half ago by two Parisian students, Nicolas and Frédéric had the innovative idea of creating a trendy and responsible tennis shoe.
The concept is simple: For every pair purchased, a tree is planted!
This is done in a bid to offset carbon emissions.
To date, 40,000 trees have been planted in 13 different plantations in France.

The coconut button sewn onto the side symbolizes the action.

FAGUO is now present in 100 selective stores in France (Galeries Lafayette, Le Printemps, Kiliwatch…) and is now established in 6 countries! You can also buy their collections at Spartoo

The 2 24-year-old designers have launched our new Spring Summer 2011 collection and will soon be releasing a leather collection!

Here are a few images we took at the Brandery show, and I invite you to watch theinterview again.

Cette publication est également disponible en : Français (French)

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