On October 1st, L’Oréal Paris put on a show on the world’s most famous avenue: a unique event supported by the Mairie de Paris. An unprecedented opportunity to access the next beauty trends for thousands of Parisians present on the Champs-Élysées, but also for the millions of people connected on social networks around the world.
A look back at the L’Oréal Paris fashion show and its highlights.
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- PARIS, FRANCE – OCTOBER 01: Ysaunny Brito walks the runway during Le Defile L’Oreal Paris as part of Paris Fashion Week Womenswear Spring/Summer 2018 at Avenue Des Champs Elysees on October 1, 2017 in Paris, France. (Photo by Kristy Sparow/Getty Images for L’Oreal)
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- A model walks the runway during Le Defile L’Oreal Paris as part of Paris Fashion Week Womenswear Spring/Summer 2018 at Avenue Des Champs Elysees on October 1, 2017 in Paris, France.
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- PARIS, FRANCE – OCTOBER 01: Valentina Sampaio l walks the runway during Le Defile L’Oreal Paris as part of Paris Fashion Week Womenswear Spring/Summer 2018 at Avenue Des Champs Elysees on October 1, 2017 in Paris, France. (Photo by Pascal Le Segretain/Getty Images for L’Oreal Paris)
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- PARIS, FRANCE – OCTOBER 01: Adwoa Aboah walks the runway during Le Defile L’Oreal Paris as part of Paris Fashion Week Womenswear Spring/Summer 2018 at Avenue Des Champs Elysees on October 1, 2017 in Paris, France. (Photo by Kristy Sparow/Getty Images for L’Oreal)
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- A model walks the runway during Le Defile L’Oreal Paris as part of Paris Fashion Week Womenswear Spring/Summer 2018 at Avenue Des Champs Elysees on October 1, 2017 in Paris, France.
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- A model walks the runway during Le Defile L’Oreal Paris as part of Paris Fashion Week Womenswear Spring/Summer 2018 at Avenue Des Champs Elysees on October 1, 2017 in Paris, France.
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- A model walks the runway during Le Defile L’Oreal Paris as part of Paris Fashion Week Womenswear Spring/Summer 2018 at Avenue Des Champs Elysees on October 1, 2017 in Paris, France.
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- A model walks the runway during Le Defile L’Oreal Paris as part of Paris Fashion Week Womenswear Spring/Summer 2018 at Avenue Des Champs Elysees on October 1, 2017 in Paris, France.
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- PARIS, FRANCE – OCTOBER 01: Caroline Scheufele attends Le Defile L’Oreal Paris as part of Paris Fashion Week Womenswear Spring/Summer 2018 at Avenue Des Champs Elysees on October 1, 2017 in Paris, France. (Photo by Victor Boyko/Getty Images)
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- PARIS, FRANCE – OCTOBER 01: Jane Fondal walks the runway during Le Defile L’Oreal Paris as part of Paris Fashion Week Womenswear Spring/Summer 2018 at Avenue Des Champs Elysees on October 1, 2017 in Paris, France. (Photo by Kristy Sparow/Getty Images for L’Oreal)
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- PARIS, FRANCE – OCTOBER 01: Jane Fondal walks the runway during Le Defile L’Oreal Paris as part of Paris Fashion Week Womenswear Spring/Summer 2018 at Avenue Des Champs Elysees on October 1, 2017 in Paris, France. (Photo by Pascal Le Segretain/Getty Images for L’Oreal Paris)
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- PARIS, FRANCE – OCTOBER 01: Adwoa Aboah walks the runway during Le Defile L’Oreal Paris as part of Paris Fashion Week Womenswear Spring/Summer 2018 at Avenue Des Champs Elysees on October 1, 2017 in Paris, France. (Photo by Pascal Le Segretain/Getty Images for L’Oreal Paris)
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- A model walks the runway during Le Defile L’Oreal Paris as part of Paris Fashion Week Womenswear Spring/Summer 2018 at Avenue Des Champs Elysees on October 1, 2017 in Paris, France.
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- PARIS, FRANCE – OCTOBER 01: Lena Meyer Landrut walks the runway during Le Defile L’Oreal Paris as part of Paris Fashion Week Womenswear Spring/Summer 2018 at Avenue Des Champs Elysees on October 1, 2017 in Paris, France. (Photo by Kristy Sparow/Getty Images for L’Oreal)
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- PARIS, FRANCE – OCTOBER 01: Maria Borges walks the runway during Le Defile L’Oreal Paris as part of Paris Fashion Week Womenswear Spring/Summer 2018 at Avenue Des Champs Elysees on October 1, 2017 in Paris, France. (Photo by Kristy Sparow/Getty Images for L’Oreal)
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- PARIS, FRANCE – OCTOBER 01: Stefanie Giesinger walks the runway during Le Defile L’Oreal Paris as part of Paris Fashion Week Womenswear Spring/Summer 2018 at Avenue Des Champs Elysees on October 1, 2017 in Paris, France. (Photo by Kristy Sparow/Getty Images for L’Oreal)
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- PARIS, FRANCE – OCTOBER 01: Winnie Harlow walks the runway during Le Defile L’Oreal Paris as part of Paris Fashion Week Womenswear Spring/Summer 2018 at Avenue Des Champs Elysees on October 1, 2017 in Paris, France. (Photo by Pascal Le Segretain/Getty Images for L’Oreal Paris)
60 hair and make-up looks embodying the latest beauty trends, a collaboration with 19 designers and an exclusive partnership with Chopard, a unique booth featuring 50 L’Oréal Paris spokespersons and models, 645 VIP guests from the
world of beauty and fashion on one side of the catwalk, and thousands of Parisians on the other, all united by this grandiose show. This Sunday, Le Défilé L’Oréal Paris set the fashion capital abuzz.
The L’Oréal Paris experts who designed the various beauty looks, make-up artist Val Garland and hair stylist Stéphane Lancien, brought out a new vision of Parisian beauty, so inspiring the world over. An event designed especially for the general public!
In addition to the show, spectators were treated to a memorable master class given by L’Oréal Paris experts, during which some of the hair and make-up looks from the show were reproduced and decoded. Several hair and make-up booths were also positioned on the Avenue des Champs-
Élysées, allowing passers-by to have their make-up done by L’Oréal Paris, and to immediately try on the looks seen during the show a few minutes earlier.
This idea of immediacy and openness to the general public was also implemented by the partner houses, each of which presented their vision of the Parisienne by showing
looks already available in stores.
Forty top models, parading to express their thanks to the brands and major fashion houses, graced the catwalk adorned with the most dazzling creations by jeweller Chopard. A unique event to showcase France’s precious savoir-faire and pay eloquent tribute to the city of Paris, the eternal capital of fashion.
Caroline Scheufele, Co-President of Chopard, was in the front row of the show.
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