Supermodel Suki Waterhouse wears a unique paper dress in the colors of British Airways
Presented on the sidelines of Milan Fashion Week, the dress was imagined and created by British artist Zoe Bradley, renowned worldwide for her paper fashion work.
In this handout image supplied by British Airways the airline celebrated its love of Milan by taking British supermodels Suki Waterhouse and David Gandy out onto the city’s fashionable streets for two very special photoshoots – followed by an exclusive fashion show and very British afternoon tea experience
In this handout image supplied by British Airways the airline celebrated its love of Milan by taking British supermodels Suki Waterhouse and David Gandy out onto the city’s fashionable streets for two very special photoshoots – followed by an exclusive fashion show and very British afternoon tea experience
In this handout image supplied by British Airways the airline celebrated its love of Milan by taking British supermodels Suki Waterhouse and David Gandy out onto the city’s fashionable streets for two very special photoshoots – followed by an exclusive fashion show and very British afternoon tea experienceAfter nearly a hundred hours’ work, the result is dazzling: the unique dress specially created for the occasion by Zoe Bradley was sublimated by model Suki Waterhouse, who gracefully paraded the runway on Thursday February 23, accompanied by British Airways pilots and crew members. A matching hat was also designed by the designer from boarding cards bearing Suki Waterhouse’s name.
The young it-girl, delighted to take part in this event, comments: ” When British Airways asked me to wear a dress designed by Zoe Bradley, I was immediately won over by the project! The shape and colors of the dress subtly represent the company – I love it! And I’m very happy that the hat is customized with my name. I think everyone will be blown away by this unique piece, I just hope it doesn’t rain! ”
Zoe Bradley, who has had the opportunity to work with fashion greats such as Christian Louboutin and Alexander McQueen, comments: ” I wanted to create a design that captured the essence of the British Airways logo and conveyed the strong link between Britain, British Airways and fashion. Suki is the perfect pink English to wear this dress. ”
The designer adds, ” I love a challenge and when British Airways offered me this collaboration, I jumped at the chance to create a unique paper dress that catches everyone’s eye. ”
The unique dress was then exhibited for a day at Milan’s Corso Como before moving on to the British Airways Museum in Waterside.
Paolo De Renzis, British Airways’ Corporate Sales Director for Europe, Africa and the Levant, comments, ” Zoe Bradley’s stunning paper dress is the perfect piece to accompany the launch of our promotional awards between the two fashion capitals – especially as our staff have nothing to be ashamed of in their impeccable – and very fashionable – uniforms! “
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