A few weeks ago, we were in New York for the launch of the brand’s new campaign. A wild evening was organized, with an array of people, each more impressive than the last, as well as a live concert by Kasabian Sergio Pizzorno is the new muse, alongside Erin Wasson.
One of the evening’s key announcements was the launch of the GSTAR RAW eyewear line with the Marchon Group.
The red carpet will feature Keenan Kampa (G-Star RAW campaign talent), NeYo, Natalia Kills, Rocsi Diaz, Jay Alexander, Iman Shumpert (NY Knicks), Miguel, Marc Ronson, Gabriel Mann, Nina Adgal, Ilse de Boer, Daria Strokous, Greg Kadel, Madelen de la Motte, Hanna Rundlof, Bill Skarsgard, Mark Abegg, Olivier Zahm, Marie de Villepin, Kate Nash, Becka Diamond, Rie Rasmussen, Henrik Lundqvisit (NY Rangers), Matthew Settle, John Wall (Washington Wizards), Chandler Parsons (Houston Rockets) and bands Time Flies, Matt & Kim and Hypnotic Brass Ensemble.
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