Home Beauty and perfumesEquivalenza attacks France

Equivalenza attacks France

by pascal iakovou
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Equivalenza is a Spanish brand specializing in high-quality perfumes, cosmetics and aromas at smart prices, which we were able to discover a few weeks ago in Paris. With a pronounced taste for personalization, the company creates and distributes its products worldwide: a network of 821 stores in 34 countries.

Founded in 2011, the company is headquartered in Barcelona, Sao Paulo, Mexico City and Rome (opening soon). Equivalenza stores are located in the streets and shopping malls of the world’s major capitals, and offer a wide range of beauty and wellness products.

Equivalenza has introduced a new shopping experience in which the protagonist is given total freedom. This experience offers customers the opportunity to acquire high quality products according to their personal tastes and desires, from a choice of over 150 fragrances.
Fragrance designers take great care in selecting the most exquisite notes to suit every personality, occasion and olfactory preference. Equivalenza fragrances are classified into families according to predominant ingredients: citric, fruity, oral, oriental and chypre.
Equivalenza manufactures all its products in the European Union to strict standards, using quality raw materials and taking care of every detail throughout the production process.
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– Des Parfums range:
The women’s fragrance range includes over 105 fragrances, from the freshest to the most sophisticated. Equivalenza pays tribute to femininity with sketchy fragrances that blend feelings, emotions and beauty, without losing sight of the authenticity of each woman.
The fragrance range for men includes over 45 fragrances, from the most elegant to the most intense. Equivalenza brings out the strength and gentleness of the man using noble materials such as wood, combined with natural elements.
– Cosmetics:
The brand offers a wide range of products with fruity and gourmand notes to care for your body. Respectful of the environment, we attach particular importance to creating paraben-free and organic products.
– Les Arômes:
The brand specializes in aromas, with a wide range to make your home a warm and welcoming place. To this end, Equilavenza has designed top-quality, non-toxic candles, home fragrances and mikados, natural perfume diffusers.

Equivalenza’s commitments
In keeping with its commitment to democratize the intelligent price sector, the products it develops use only natural ingredients and essences of the highest quality. Moreover, following a philosophy of respect for the environment, they contain no parabens and are not tested on animals. During the manufacturing process of Equivalenza products, groups fighting against social exclusion are involved.
Equivalenza is made up of a team of professionals from different backgrounds, and 83% of employees are women. The works council includes as many women as men.

www.equivalenza.com

Cette publication est également disponible en : Français (French)

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