It is a return to the original, a return to purity before everything was perverted by simulacra playing to be popular through bling bling, poufs and muscles on steroids.
Marc Ecko goes back to his roots by presenting his new collection Ecko Blackbook (the sketches of a graphic designer are contained in a Blackbook). This is the creative notebook of a graphic designer and not just any one, that of Marc Ecko. You wear a legend on your body, because before being a pioneer of the clothing movement in the world of Hip Hop Marc Ecko was and is, above all, a graffiti artist.
To wear the Blackbook collection is to wear a cultural movement on your chest, as the graphic is part of the four elements of the Hip Hop movement (mc, dj, graphic and breakdance).
These t-shirts are flags to be worn with pride.
The graphic in the Hip Hop culture is a freedom of expression, so we can say that wearing Blackbook by Ecko is like wearing democracy on your chest.
And no, wearing a t-shirt with Obama on it doesn’t make you a man who screams freedom, but rather a redneck who thought he was an American without knowing a word of English.
If your stance is “yeah, fat, right?”, “fuck the police, you know”, then don’t buy that shirt, because you’re not in the same league. There are the real ones and there are the pretend ones and there is a hell of a gap between the two; it’s called culture.
I don’t need to give you any more arguments to get you to take these shirts, these shirts are arguments in themselves.
P.S. Attention pretenders; do not buy the Blackbook collection!
“Every revolution begins with a thought”-F.J.G.
Frédéric Jokerr Gourdin
Price : 33 euros
Multi-brand sales outlets
Ecko store (28 boulevard Sébastopol 75004 Paris)
Cette publication est également disponible en : Français (French)
