HUGO, the younger of HUGO BOSS’s two brands, entrusts its tailoring to entire studios, a Los Angeles label founded in 2020. The men’s and women’s capsule plays on proportions, structured shoulders and a pleated back, for customers who build their outfits by layering.
HUGO launches HUGO x entire studios, a men’s and women’s capsule built around the suit. The collaboration combines HUGO’s tailoring expertise with the way entire studios works with proportion: suits with futuristic lines, distinctive outerwear and carefully crafted separates.
entire studios was founded in 2020 in Los Angeles by Dylan Richards-Diaz, born in New Zealand, and Sebastian Hunt. The label sits between luxury streetwear, technical performance and minimalist design, with sculptural volumes, monochrome palettes and utilitarian silhouettes. HUGO, for its part, addresses a generation looking for strong, versatile pieces, worn with attitude.
On the men’s side, the capsule reinterprets the contemporary suit through volume. A herringbone wool blazer and matching trousers provide its architecture, extended by a structured wool coat and a shearling jacket. A heavy cotton-twill jacket adds a functional note, balanced by refined knitwear and jersey pieces.
The women’s offer takes up the collection’s signature construction, a pleated back, and structured shoulders. A slightly oversized blazer and coat answer each other, while wide-leg trousers play on satin details and a worked drape. A draped cape dress and a satin and chiffon dress sit alongside a precisely cut pencil skirt and a ribbed-knit sweater with darts. An oversized down bomber adds the utilitarian accent.
The pieces are designed to be layered: the futuristic suit can also be worn with a more relaxed, street-inspired attitude, and each garment stands alone as well as in a set. The collection is available at selected HUGO points of sale worldwide, on hugo.com and at distribution partners.
For HUGO, the capsule gives the brand’s tailoring a more assertive direction, without cutting it off from its original territory
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