Last month, Guerlain once again dazzled us with exclusive, customizable Mother’s Day gift sets, featuring their latest invention: the Eternal Rose. All the Champs Elysées were under the spell of this majestic floral composition, which adorned the front of the boutique…
At the press conference, we asked them if they had anything special planned for Father’s Day, a month later. The Director of France and the Head of Communications smiled broadly and gave us a simple but not conclusive “you’ll see”. We’ll see.
Two weeks have gone by now, and we are discovering on social networks the collaboration between
Michel Gondry
the famous film director and Guerlain, concerning a brand new olfactory invention, for you gentlemen: l’Homme Idéal ..
The fragrance, created by
Thierry Wasser
will be available very soon.
At the editorial office, we can’t wait to see the Gondry-directed promotional film, due for release at the end of June…
We can already imagine an ethereal, ethereal universe, as we know the director and his imagination.
Sophie Farjon
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