This Thursday evening, December 6, 2012, the Théâtre du Châtelet welcomed us for an exceptional evening thanks to MasterCard for the cultural programming of the moment:
West Side Story
.
The program includes a welcome cocktail before attending the legendary musical in first class, and a cocktail dinner served by one of France’s finest caterers
Potel & Chabot
meet the cast of young, sparkling performers, return by pre-booked cab, show program and souvenir gifts.
Or how to feel like a VIP in a Parisian landmark, sublimated with elegance and refinement.
What did we gain from this unique release opportunity? Rather, the privilege offered by MasterCard to its customers – or fans/followers – via the Priceless program. Recently launched in Paris, Priceless is a concept that first saw the light of day in the USA (where MasterCard is most developed) and then arrived in Europe, via London.
Today, our capital city benefits from the offers that the payment company provides specifically for its members. These include the possibility of booking new shows or experiences, often sold out or with special conditions. As was the case for West Side Story, which is virtually sold out…
And to help people discover these“priceless moments“, MasterCard has deployed a social networking strategy enabling a lucky few (currently not customers of their services) to be invited to events like the one at Le Châtelet. Like us, of course, and we were more than delighted.
On the organization side, almost perfect, with very friendly hostesses dressed in funny credit card dresses. The evening was brilliant, with a musical rated “Show of the Year” in many media, and which reached an excellent level in terms of technique and emotion… And as for the experience: it was truly priceless, and we enjoyed it in every sense of the word!
So a big thank you to MasterCard for this wonderful initiative. You too can try your luck by joining the community on Facebook or Twitter, and keep an eye on your news feeds for the next invitation, limited to a few places of course.
Of course, if you’re a MasterCard customer, register here now and benefit from exclusive offers. For example, there are highly selective offers at Prunier, the Spa Gemology at the Saint James, the Shangri-La Hotel, theOpéra Garnier, etc.
Paris will just be priceless for you
Jessica Gauzi
Cette publication est également disponible en : Français (French)
