Home Watches and JewelryPIAGET pays tribute to the Rose

PIAGET pays tribute to the Rose

by pascal iakovou
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It seems plucked from a garden of diamonds. Around a heart of light, she reveals herself, all faceted, earring or sleeper, pendant or ring, necklace or secret watch… A jewel love over which time has no hold. A wind of gentle madness lulls it to sleep, at the rendezvous of love and nature reinvented, and as if re-enchanted by the jeweler whose creative exuberance it inspires.

Sculpted rose, openwork rose, lace rose, in the intoxication of an allegory quivering with desire. …Her kingdom is metamorphosis. All around her is radiance. Her garden is an endless spring.

Knowing how to do, knowing how to grow

For Piaget, the rose is first and foremost the expression of a nature that is less naturalistic than stylized. Voluptuous. Sensual. Jubilant. Like a woman in a fuchsia evening gown in her rose garden. Posing in broad daylight and out of frame. The advertising visual by Tim Walker for Piaget echoes the work of Piaget’s jewellery craftsmen, who are careful to cultivate this rose garden, freeing themselves from convention to better sublimate its spirit. The spirit of the Piaget rose, in love, generous and in full bloom. A rose with character, an almost peony-like rose. Present in the lines of a simple pendant as much as in the volutes of a ring set with 158 brilliants and a 5.1-carat pink sapphire dewdrop. A rose of head and emotion.

For Piaget, the rose is a talisman. A message of eternity and renewed love that pulsates every day.

A generous, joyful icon in the image of the rose whose muse she is: the Yves Piaget rose.

“The rose is the most universal flower. For me, it evokes my childhood, my first love of wild roses, known as églantines, which grew freely at an altitude of 1100 metres. It was when I moved from La Côte aux Fées to Neuchâtel that I discovered cultivated roses.”

“I’ve always been in love with roses, fascinated by the work of breeders, whose imagination is matched by absolute rigor. All they strive for is beauty and performance. When, in 1982, this peony rose was named rose Yves Piaget, I experienced a moment of extreme emotion.

“I love its gradated shades from pink to mauve, I love its exceptional fragrance. It’s an enchantment. All you need is a small alley of a dozen rosebushes to celebrate this happiness every day”. Yves Piaget


Once upon a time there was a rose… The Yves Piaget rose

In 1982, at the prestigious Concours International de Roses Nouvelles de Genève, the winning rose created by Maison Meilland was christened “rose Yves Piaget”. After two years of cultivation in the Parc des Eaux Vives rose garden, this rose was awarded the three most important distinctions that year: Gold Medal Diploma, Prix de la Ville de Genève, Coupe du Parfum-Rose d’or…

A legend is born.

Pale Neyron pink, with a peony-like shape, the Yves Piaget rose blooms in a voluptuous swirl of more than 80 serrated petals, exhaling in the folds of its pink and mauve dress a Rosa Centifolia fragrance as powerful as its abundant blooms.

A heady passion
Thirty years on, the emotion is intact. “That day, my complexion became the same color as my rose…” recalls Yves Piaget. In 1982, this tribute to the queen of flowers consecrated his true commitment to her. So precious was this passion that in 1979, for the Concours International de Roses Nouvelles de Genève, he created a trophy that he has presented no fewer than thirty times: a life-size rose in ten-eight carat gold, crafted in Piaget’s workshops.

The Piaget garden or the saga of roses
At Piaget, every piece of jewelry is a symbol of love, a message of seduction and sensuality, inspired by a thousand and one bouquets of light dedicated to a woman’s beauty. In the 1960s, the rose, the world’s most popular flower, naturally became a motif dear to the company, whose collections are inspired by the plant world. Brooches, sautoirs, medallions, rings and wristwatches, interlaced with gold petals and set with diamonds at the heart, all make reference to the garden, combining the eternity of stones with the freshness of feelings. For Piaget, the rose has established itself as the queen of its creative garden, irradiating it with a new light every season.

In 2012, the Yves Piaget rose turns thirty. Piaget is celebrating this anniversary in the most natural way possible, by offering its collections a flowering of new models. From earrings to a secret watch paved with 668 brilliants, the dream is intact.

Fleur bijou, bijou fleur
Piaget’s rose is the testimony of a passion. Yves Piaget’s, as well as that of the designers and jewelers it inspires. Thanks to their talent, a hundred creations have blossomed in Piaget’s rose garden, offering three interpretations of a rose that is always unique.

A rose in full bloom with diamonds
In gold and diamonds, it reveals a dewdrop at its heart, sublimated by the most luminous of stones. Voluptuous, it lets its stylized petals, entirely set with diamonds, blossom into a generous volume, like a real rose.

The openwork rose
It plays with light like a flower awakening to the first rays of sunshine, offering the eye the joyful roundness of its openwork gold petals, with or without diamonds. An idol of sentiment, at its heart beats a diamond.

The lace rose
Its openwork petals caress, like a precious imprint left on the skin. All sensuality, its light, sinuous interlacing draws, through gold and sometimes diamonds, a moving rose, exquisitely delicate.

Confidences d’une rose
In the Piaget jewelry workshop, the craftsmen have perfected their technique to give this gold and diamond flower the volume and brilliance of a real rose. Each element is individually crafted, then assembled. The petals are cut from a gold plate and bent into shape one by one. To allow the light to magnify each diamond, the jeweler uses the “honeycomb” technique on the reverse side of each petal, with an openwork motif in the location of each gem. On the reverse side, the setter prepares the previously polished gold to receive the stones, forming the grains that will hold them in the precious metal. This method adds an extra shine to the setting. As a final mark of attention, he delicately engraves the petals to emphasize their curvature. The rose can now take shape. Each element is mounted from the inside, from the top to the bottom of the flower, the Piaget Rose keeping the secret of its generous voluptuousness to itself.

Montre Piaget Altiplano Boitier en or blanc 18k avec lunette sertie de 78 diamants taille brillant (0.7ct). Cadran en email miniature. Mouvement mécanique à remontage manuel Piaget 430P. Pièce unique

Montre de la collection Limelight Dancing Light. Boîtier en or blanc 18k serti de 52 diamants taille brillant (env.1.6 cts). Cadran noir. Motif rose rotatif en or blanc 18k serti de 155 diamants taille brillant (env. 0.6 ct). Bracelet en satin noir. Boucle ardillon en or blanc 18k sertie de 15 diamants taille brillant (env.0.1 ct). Mouvement quartz Piaget 56P.

Montre à secret Limelight Garden Party - Piaget Rose. Boîtier en or blanc 18k serti de 668 diamants taille brillant (env.8.7 cts). Bracelet en satin noir. Boucle déployante en or blanc 18k sertie de 40 diamants taille brillant (env.0.2 ct). Mouvement quartz Piaget 56P.

Bague Limelight Garden Party - Piaget Rose en or blanc 18k sertie de 158 diamants taille brillant (env.4.98 cts) et 1 saphir rose (env.4.51 cts).

Bague Piaget Rose en or blanc 18k sertie de 178 dimanats taille brillant (env. 5.19 cts) et un diamant central taille brillant (env. 0.5 ct).

Cette publication est également disponible en : Français (French)

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