Savage X Fenty celebrated eight years of boldness, confidence and iconic style through an intimate experience aboard a yacht on the Riviera, bringing together guests and friends of the brand for an unforgettable celebration from day to night.
The experience kicked off with a sunny cruise along the French Riviera, where guests embarked dressed in the latest Savage X Fenty collections, iconic best-selling pieces as well as exclusive previews of future collections – resolutely Savage looks, thought to transition naturally from day to night. Inspired by French cinema, modern sensuality and Riviera glamour, the experience captured the spirit of Cannes through a confident, cinematic vision.
Throughout the afternoon, guests savored signature cocktails aboard the yacht, enjoying golden hour before sailing off into the sunset to the rhythm of a live DJ set by DJ Imen, who accompanied the evening from the sea into the heart of the night. Guests gathered for a champagne toast celebrating eight years of Savage X Fenty and the community that continues to redefine trust according to its own codes, before continuing with an intimate dockside soiree mixing music, cocktails and immersive beauty experiences inspired by the romance of the Riviera after dark.
L’un des moments forts de la soirée fut la Fenty Beauty Glam Suite, mettant à l’honneur des looks maquillage emblématiques et des produits issus de Fenty Beauty, Fenty Skin et Fenty Hair. Inspiré d’une coiffeuse française, cet espace invitait les invités à découvrir des produits iconiques pour les lèvres, des essentiels pour une peau lumineuse, des fragrances et des retouches coiffure — fusionnant lingerie, beauté, skincare, haircare et expression de soi dans un univers cinématographique sophistiqué.
From the Mediterranean coast to dockside nightlife celebrations, Savage X Fenty transformed Cannes into a true celebration of confidence, glamour and uncompromising self-expression. Between cinematic sunsets, red-carpet-worthy silhouettes and immersive beauty experiences, the brand marked its eighth anniversary by redefining sensuality and shaping culture on its own terms. #SavageXCannes
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