Bvlgari, the Roman master of Haute Joaillerie, presents Fiorever, a brand-new diamond jewelry collection and unveils its new ambassador, Spanish actress Úrsula Corberó , at an event at the Bvlgari Hotel in Dubai.
Born in Barcelona, the actress has become an international celebrity, thanks to her remarkable performance in the hit Netflix series La Casa de Papel.
Constantly radiating irresistible positive vibes, Úrsula possesses an intrinsic Roman joie de vivre, solar energy and playful spontaneity that make her the quintessential Fiorever woman.
Conquered by la dolce vita, the Fiorever woman follows her instincts without ever making concessions.
A whimsical combination of the Italian word “fiore” for flower and the English word “forever”, Fiorever crowns the flower as an official symbol of the Roman Master.
An exaltation of natural beauty in everyday life, the flower is a classic jewelry motif,
one that the Italian House has been interpreting with unrivalled expertise and daring creativity since 1920.
Today, Bvlgari immortalizes the four-petaled flower, emblem of the Roman passion for life, in an enchanting diamond creation.
International press and invited influencers attended an event created in collaboration with Japanese artist Azuma Makoto.
Jean-Chistorphe Babin, CEO of Bvlgari, took the opportunity to introduce Fiorever ambassador Úrsula Corberó and unveil the exclusive new campaign designed by Mario Sorrenti in the streets of Rome.
The event took place at “La Spiaggia”, the island’s seahorse-shaped beach, followed by a party hosted by DJ Graziano Della Nebbia, who had guests dancing the night away.
Bvlgari ambassadors Kitty Spencer, Hikari Mori and Nadine Nassib Njeim, as well as Gabrielle Caunesil, Matilde Gioli, Filxiaobai, Chrison Wong and local celebrities Tara Emad, Diala Makki, Mahira Abdelaziz were among the guests.
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