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Instagram: the complete guide to Paris Fashion Week

by pascal iakovou
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Paris Fashion Week kicks off in a week, and it’s on Instagram that the 600 million members of the community will be able to experience the best moments of the biggest fashion event of the year.

Instagram has disrupted fashion, transforming the way it’s captured, shared and created. The fashion community was one of the first to seize the platform to share its experience around the world. On Instagram, community members can glimpse backstage at fashion shows, follow the lives of models, or discover new creations by their favorite designers. Thanks to the News Feed, Stories and Live, the Instagram community can experience every moment of Fashion Week as if they were there.

To make sure you don’t miss a thing at Paris Fashion Week and to access exclusive content, here’s a little guide, including :

– The list of accounts to follow throughout the event and the 10 new models recommended by Eva Chen
– The list of hashtags linked to Paris Fashion Week
– The list of must-have designers, models, make-up artists and hairstylists

Eva Chen’s list of accounts to follow during Fashion Week:

  • @tamumcpherson I love her personal and colorful street style, as well as the unique way she captures Fashion Week. It’s authentic but unexpected.
  • @jaiperdumaveste Street style photographer with a very hip look. He’s one of those people who, when I see them during Fashion Week, immediately makes me smile. He’s very active on Instagram Stories, so you feel like you’re living Fashion Week with him.
  • @lallo25 He’s the Creative Director at Gucci, so scrolling through his Instagram account feels like a real glimpse into the mind of a designer. So it’s a way of guessing what’s coming up at Gucci. He always documents his travels on Instagram Stories, to give an idea of his inspirations.
  • @sammcknight1 From Fendi to Chanel, Sam works on some of the best campaigns and shows in the business, but what I love most about him is that he’s a gardener extraordinaire! This offers a different perspective on his inspirations.
  • @patmcgrathreal I love her, she’s obviously a pro on Instagram. Her profile is a mix of her past work and a glimpse of what she’s doing right now. She uses Stories very well, and thus gives the impression of being backstage with one of the makeup geniuses of our time.
  • @revolvingstyle He’s a collage artist, transforming trends seen on the catwalk into a bold explosion of color and texture on Instagram. His process is unique-he mixes everything from Vogue shoots to street style photos, and then creates his own vision to share with his community.
  • @phillipnuveen This account isn’t exactly runway-inspired, but it’s too cute not to share. He creates tiny versions of his favorite fashion items, from Chanel bags to Fendi watches. It’s so cool!
  • @fashioninstant I love the concept behind this account, it’s like a wall of polaroids. A great mix of fashion must-haves and lesser-known designers.

The 10 new models to follow on Instagram, chosen by Eva Chen :

  1. Mayowa Nicholas – https://www.instagram.com/mayowanicholas/
  2. Yoon Young Bae – https://www.instagram.com/mulan_bae/
  3. Brittany Noon – https://www.instagram.com/brittanynoon/
  4. Sabina Karlsson – https://www.instagram.com/thesabinakarlsson/
  5. Thylane Blondeau – https://www.instagram.com/ThylaneBlondeau/
  6. Mackinley Hill – https://www.instagram.com/Mackinley_Hill/
  7. Mckenna Hellam – https://www.instagram.com/McKennaHellam/
  8. Duckie – https://www.instagram.com/duckieofficial/?hl=en
  9. Ellen Rosa – https://www.instagram.com/ellenghr/
  10. Jasmine Daniels – https://www.instagram.com/jasminendaniels/

The hashtags to follow:
#pfw
#pfw17
#pfwss17
#ParisFashionWeek
#ParisFashionWeek2017

The official Paris Fashion Week account:
https://www.instagram.com/parisfashionweek/

The list of people to follow on Instagram during Paris Fashion Week

1/ Designers in running order:

Tuesday, February 28

Wednesday, March 1

Thursday, March 2

Friday, March 3

Saturday, March 4th

Sunday, March 5

Monday, March 6

Tuesday, March 7

2/ Models:

3/ French make-up artists and hairdressers:

4/ International make-up artists and hairdressers:

Cette publication est également disponible en : Français (French)

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