Luxsure had the privilege of previewing an exceptional vodka, the brand-new Absolut Elyx vodka, in the magnificent setting of the Bristol and its bar. A fragrant vodka of exceptional finesse, to be drunk on its own or as a cocktail.
An original production process for a vodka with a unique taste and texture: ABSOLUT ELYX shakes up the codes and imposes a new style on the superpremium vodka market.
The quest for excellence. Historic avant-gardism.
ABSOLUT has delved deep into its history to extract a superpremium vodka of exceptional quality: ABSOLUT ELYX.
Distilled in a copper still, a legacy from the 1920s, and crafted by passionate artisans in the purest Swedish vodka-making tradition, ABSOLUT ELYX is the contemporary fruit of a return to the essentials.
A subtle balance between tradition and innovation, ABSOLUT ELYX arrives on the French market, demonstrating once again the brand’s ability to visit its past in order to invent the future.
Back to basics for unique quality.
Every drop of ABSOLUT ELYX is sourced in Sweden, just a stone’s throw from the small town of Åhus.
From these lands, steeped in the brand’s history, come the 100% natural ingredients that give ABSOLUT ELYX all its sweetness, as well as the copper still, the secret of its unique taste and silky texture.
Exclusive…the producer who cultivates and hand-selects winter wheat of exceptional quality every summer, retaining only the best grains.
Rare… the natural spring, which at a depth of 145 m provides extremely pure water with a low mineral content, to reveal the delicate taste of ABSOLUT ELYX.
Noble… the copper that ensures ABSOLUT ELYX’s exceptional purity during continuous distillation.
Human… the expert hands that ensure with their precise gestures a distillation inherited from past generations.
Original… the copper still brought back from the 1920s to give ABSOLUT ELYX its unique, pure taste.
The new style of vodka
Inspired directly by the decorative geometry of the 1920s, ABSOLUT ELYX boasts a sober, pure design.
Small touches of copper galvanize the bottle’s transparency: a tribute to copper that gives ABSOLUT ELYX its unique style, a genre that is simply new. ABSOLUT ELYX comes in a 70cl bottle with a sober, geometric design. As for the 150cl, 300cl and 450cl formats,
boasts a bold, deep design.
ABSOLUT ELYX is distributed in a selection of France’s finest cocktail bars and private clubs.
Tasting notes
NOSE: pure, rich, notes of fresh bread, cereals and aniseed, with hints of spice.
PALATE: well-balanced, silky texture, notes of aniseed, hazelnuts and cereals, with hints of spice.
FINALE: persistent notes of spice and fresh hazelnuts. Purity, warmth and softness.
Cette publication est également disponible en : Français (French)
