EBay.fr presents ‘Vitrines de Rêve
5 major French cities
5 dream shop windows worth €3,000 each*
34 desirable items to be won, or shopped directly from your mobile for those in a hurry!
1 totem pole to find
From May 22, 2012 and for 5 consecutive weeks, eBay.fr is putting every fashionista’s dream within their reach. 5 dream windows will criss-cross France, each stopping off in Lyon, Marseille, Bordeaux, Nantes and Paris for an exceptional treasure hunt!
In each of these cities, a totem pole will be hidden, which, if found, will enable one of the participants to win the entire contents of the shop window concerned, i.e. an ultra-desirable outfit and accessories signed by the most fashionable designers of the moment. For their chance to win, participants will be able to follow increasingly precise clues to the location of the famous totem pole.
One week to win a Vitrine de Rêve: that’s the great adventure imagined by eBay.fr from May 22 to June 23.
The Vitrines journey
The Vitrines de Rêve ‘tour de France’ will visit 5 major French cities: (in order) Lyon, Marseille, Bordeaux, Nantes, then Paris.
Each window is mounted on a Mini Cooper in the operation’s colors. As a result, it slowly makes its way around the center of the 5 towns involved – from Tuesday to Saturday. Throughout the day, the Vitrine de Rêve will stop at strategic points in the town centers, so that passers-by can see the items up close, or scan the QR codes they’re interested in to access a selection of items directly on eBay.fr.
MAY 22 LYON
MAY 29 MARSEILLE
JUNE 5 BORDEAUX
JUNE 12 NANTES
JUNE 19 PARIS
Showcase treasures
Each showcase contains fashion treasures and accessories of desire, like the new and vintage items in the ‘Clothing and Accessories’ category on eBay.
THE COMPOSITION OF THE 5 SHOWCASES
LYON
Robe longue fleurie Top Shop Gilet en lapin Vanessa Bruno Ballerines corail Repetto Sac Lancel premier flirt, cuir blanc à franges Solaires Tom Ford Ordinateur portable Sony Casque audio Sony
MARSEILLE
Robe crème Hervé Leger Souliers Jimmy Choo Sac Stam Hobo Marc Jacobs Collier Shourouk iPad 2 Apple Housse pour iPad
BORDEAUX
Top Marni for H&M Short en cuir Zadig & Voltaire luxe Souliers Louboutin Very Prive Sac Kenzo Montre Zadig & Voltaire Ordinateur portable Sony Casque audio Sony
NANTES
Robe frangée en daim Isabel Marant Souliers en python Louboutin Sac en daim Lanvin Bague Swarovski Clef USB pendentif Swarovski BlackBerry Bold 9900
PARIS
How to get involved
To win the contents of the Vitrine de Rêve, participants must search for an eBay branded totem, hidden in their town, in a predefined, central location, kept secret.
To help them find it, the community managers on the eBay France Facebook page will be revealing a clue to the totem’s location every day, a clue that will become more precise as the days go by.
When discovering this totem, the participant will also have to give the secret code that will have been communicated on the eBay France Facebook page, and on the air of Chérie FM, partner of the operation.
The rules of the “Vitrines de Rêve” game will be available on eBay.fr, on the eBay France Facebook page and on a dedicated Chérie FM mini-site.
Cette publication est également disponible en : Français (French)
