BACK TO BASICS
Thirteen years after its creation, American Vintage returns to its first love: timeless basics. With “Maison AMV”, the brand is once again making the T-shirt its flagship product. The T-shirt will be showcased in its purest color, white, and displayed in bookcases in each boutique. Available in a variety of cuts and materials to satisfy the desires of women in search of the perfect basic, the T-shirt will also be offered in a wide range of colors, another American Vintage signature.
More faithful than ever to its DNA, the brand focuses on its favorite material, cotton, revisited in all its possible variants. Absorbent cotton, cotton viscose, matte, dry or vintage fiber… The thicknesses, but above all the renderings, are multiple. With a very thin supima, the garment becomes transparent and sensual. Thick cotton gives a more raw, authentic silhouette.
There’s plenty of choice when it comes to shapes, since white tees can be straight, close-fitting or totally oversized. You’re also free to opt for a round, U or V-neckline, short or long sleeves or a tank top, with or without a front pocket… An infinite number of models to suit your style, while changing a timeless piece to suit your mood. With its “Maison AMV”, American Vintage is more than ever committed to designing clothes in which you simply feel at home.
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