To celebrate the launch of his capsule collection in collaboration with Aston Martin, Jeremy Hackett hosted a cocktail party last night at his boutique at 37, Boulevard des Capucines in Paris.
Journalists, influencers and trendsetters including Luxsure discovered the Aston Martin by Hackett collection, inspired by Aston Martin’s first powerboat AM37. Guests included Baptiste Giabiconi, Jalil Lespert and Michelin-starred chef Christian Le Squer. A jazz band played at the start of the evening, guests enjoyed the Murdock barbershop on the second floor of the Hackett boutique, and the evening ended with a lively set by DJ Valentin. Le Cron.
HACKETT PRESENTS NEW CAPSULE COLLECTION WITH ASTON MARTIN
Spring / Summer 2017
Building on a long-standing partnership between Hackett and Britain’s most renowned carmaker Aston Martin, the British brands collaborate again for a second Aston Martin by Hackett capsule collection for the Spring/Summer 2017 season
Hackett’s relationship with Aston Martin goes back many years, thanks to a successful partnership with Aston Martin Racing, the British automaker’s racing division. Building on the foundations of this strong relationship, the Aston Martin by Hackett collection offers an all-new range of luxurious and innovative apparel.
Aston Martin Creative Director Marek Reichman said, “Building on the long-standing successful relationship with Hackett through Aston Martin Racing, we were delighted to renew the partnership to a whole new level of style with the creation of the Aston Martin collection by Hackett . By bringing our creative teams together from the outset of the project, we have created silhouettes that reflect the very essence of the collaboration between the two brands”.
Jeremy Hackett, Chairman and Founder of Hackett, commented: “I am very proud of the successful relationship Hackett has forged with Aston Martin. We are both innovation-driven brands with a strong focus on delivering a refined product to a demanding market. Working on the capsule collection has been a real pleasure for Hackett and we believe we have created a collection that takes us to the next level of elegance and refinement.”
Following the success of the Aston Martin by Hackett line during the Autumn Winter 2016 2017 season, the collection expands and asserts itself for the Spring Summer 2017 season. Comprising twenty-two pieces inspired by the new AM37 powerboat developed by Aston Martin and Quintessence Yachts and the design of the iconic Aston Martin DB11, the collection includes outerwear, sweaters, shirts, polo shirts, pants and accessories that perfectly reflect English style, in line with Hackett and Aston Martin values. The collection accurately captures the inspirations of the AM37 boat through a masculine color palette from colbat blue and navy to the mouse gray of the famous DB11.
The Aston Martin by Hackett collection includes a cobalt parka that Hackett has completely revisited to give it wind- and water-resistant characteristics, making it the ideal piece for sailing in all weathers. The new mouse-gray suede jacket offers a classic cut enhanced by contrasting material additions to the collar. Its water-repellent properties and innovative laser cut make it the luxury piece in the Aston Martin by Hackett wardrobe. The collection, strong on outdoor pieces, features a suede jacket and a classic wool jacket, both water-resistant, breathable and available in gray and blue. A Mac navy in textured nylon has been developed using a laser-cutting technique and heat-bonded seams to enhance its waterproof qualities.
The collection also includes a zipped cashmere sweater available in navy and grey, a knit with insulating properties and a navy merino wool sweater with lambskin reinforcements on the elbows and collar. To complete the collection, Hackett offers piqué and flannel shirts, as well as cotton polo shirts to reinforce the elegance of the Aston Martin by Hackett collection. Classic chinos are available in grey and navy, and a white five-pocket chino adds a summery touch to the Aston Martin by Hackett line.
To complete the collection, Hackett offers a water-resistant navy weekend bag that will be the ideal companion for a power trip behind the wheel of Aston Martin’s AM37 boat.
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