MONTAIGNE’S MUST-HAVE VENDANGES
REINVENTED FOR 2017
– FÊTE DES VENDANGES –
For over 30 years, the “Tout-Paris” has been impatiently awaiting this biennial event, and the 2017 edition promises to live up to expectations. A completely redesigned event, more festive than ever!
The Avenue Montaigne and Rue François 1er, a unique thoroughfare in the world thanks to its homogeneous concentration of luxury brands, will take on a festive air before our very eyes for the entire week of the Grape Harvest:
illuminations, sound systems, lighting, green carpet… each day will discover a new feature.
The capital’s most couture party, created by the Comité Montaigne in 1989, assumes its ambitions. An exclusive encounter between famous brands and leading names in wine and champagne, this evening showcases the French art of living. With the “Fête des Vendanges”, the Comité Montaigne aims to present a preserved vision of French luxury, to establish a privileged link between customers and the Houses, and to bring people together around a festive gathering.
LES NOUVELLES VENDANGES
AVENUE MONTAIGNE – RUE FRANÇOIS 1ER FROM TUESDAY 12 TO FRIDAY 15 SEPTEMBER 2017
This year, the Montaigne Grape Harvest celebrates its preparations! Throughout the week, Avenue Montaigne and Rue François 1er will be decked out in festive colors. Son et lumières on Tuesday, green carpet on Wednesday, installations on Thursday…
The Comité Montaigne is giving its traditional red carpet a new lease of life with a grass walkway. The green effect is guaranteed for this “Bucolique-Chic” evening: Dress code for the “Fête des Vendanges”. For the first time, throughout the week, Parisian tunes and trends will accompany strollers and tourists thanks to the sound system in and around the avenue. The musical atmosphere will be repeated in the Houses on September 14, to keep you dancing from 8pm to midnight!
From the photocall to the totems set up in front of each participating House, flowers invade “La Fête des Vendanges” to create a unique atmosphere. Balloons and lights adorn the sidewalks, crossroads and gates of Avenue Montaigne and Rue François 1er.
Finally, access to the Houses on the evening of Thursday September 14 will be by means of an exclusive bracelet, bearing the name of the House and the colors of the Vendanges. Collect them now!
APOSTROPHE/GEORGES RECH – BARBARA BUI – BLUMARINE – BRUNELLO CUCINELLI – CARTIER – CHANEL – CHLOÉ – COMITÉ MONTAIGNE – COURRÈGES – DINH VAN – DIOR – DOLCE & GABBANA GABBANA – DS AUTOMOBILE – EMILIO PUCCI – ERÈS – FENDI – FOUQUET – GIVENCHY – JIL SANDER – JIMMY CHOO – LOEWE – LORO PIANA – LOUIS VUITTON – LUXURY LIVING – MAISON ULLENS – MARNI – MAX MARA – NINA RICCI – PARFUMS CARON – PRADA – RALPH LAUREN – RELAIS PLAZA – SALVATORE FERRAGAMO – SANDRO – SHIATZY CHEN – VERSACE – YVES SALOMON – ZADIG & VOLTAIRE
To discover, share and promote the event:
#VendangesMontaigne
#ComiteMontaigne
#FetedesVendanges
www.comitemontaigne.fr
Cette publication est également disponible en :
