In recent years, a veritable creative energy has been created around the revival of British fashion. To mark the occasion, from August 22 to October 20, 2013, Printemps, a true fashion trendsetter, is creating an event and inviting the British spirit into the heart of its department store on boulevard Haussmann. This unique moment is imagined as an artistic journey, following the emblematic designers so “London Mania”! Printemps invites visitors to discover all the facets of this new fashion scene, a veritable blend of tradition and creativity. Burberry, an icon of British style and a major player in the new British fashion scene, will be reinterpreting the atrium and windows of Printemps Mode in the spirit of London.
For the same occasion, the leading designers of the British Fashion Council, the embodiment of London’s creative DNA and new generation, will be creating sweatshirts exclusive to Printemps. Set majestically at the heart of Printemps Maison windows, video artists, photographers and graphic designers will convey their creativity and vision of fashion in a totally British setting. London Mania pop-up stores will be featured throughout the store. Events, exclusive new brands in fashion, luxury and beauty.
Available from August 22 at Printemps Haussmann!
Cette publication est également disponible en : Français (French)
