After two successful seasons showcased through Dazed Digital and SHOWstudio, House of Organza returns with a new collection. AW11’s Muse launched last night at the Red Bull Studios, in a private view event dominated by Klein blue, from staff’s clothes – and sometimes hair – to vodka and curacao cocktails, even to the gorgeous cupcakes.
House of Organza is the brainchild of stylist and brand consultant Kim Howells and designer/event director Lyall Hakaraia. Working as curators they pull together a stable of designers and creatives to produce a seasonal collection of one-offs.
For their third season, House of Organza have gathered a collective featuring Craig Lawrence, Dr Noki, Fred Butler, Lyall Hakaraia, Patternity and Piers Atkinson. Each of them has been given a project manifesto, a metre of blank canvas (to paint in a blue of their choice) and then complete freedom to interpret the concept in a manner relevant to their particular arena of fashion design.
Inspiration came directly from the paintings of Yves Klein, creator of the eponymous shade of blue and famous for using living ‘human brushes’. The canvas for AW11 is expert muse and performance artiste Mr Roy, who provides the body and soul for the work that the House of Organza collective create, modelling the results for this summer’s House of Organza photographic and digital media exhibition, with creative direction by Alun Davies. Between DJ sets, Mr Roy also performed soulful songs at the event, accompanied by guitarist Roland Lucas.
From Craig Lawrence’s fantastic gloves to Piers Atkinson’s bunny ears hat, to Patternity’s tights or Fred Butler’s spectacular collar, all pieces are available upon request at Ella Dror PR.
Free public exhibition Friday 1st/Sunday 3rd July – Red Bull Studios, 155-171 Tooley Street, London SE1 2JP – www.houseoforganza.com