Two French films are selected(Rainy Girl and Madame Imbuvable et sa Route Barrée) for the Creative Heads Contest 2010 / YouTube!
The jury selected 25 films from the 3,000 registered on the YouTube site, which will be shown at the 57th CANNES LIONS international advertising festival in the Creative Heads film (June 20-26, 2010, in Cannes).
It may rain every day, but it can’t rain forever
Rainy Girl (director: Jérôme Genevray, with Cybèle Villemagne and Franck Victor) – 2’26
http://www.youtube.com/watch?v=6nQtj0zNicA
Happiness is for two, but you must first love yourself and know how to throw yourself in the water to be able to live happily.
In this short film we see a woman living with her sorrows trying to keep smiling to better cope.
She is alone, because nowadays unhappy people are as scary as the plague and everyone is afraid of being infected.
So we prefer to leave them loosely on the side with their bags of shit.
This film perfectly illustrates the emotional reality that we live with every day.
A piece of advice; take an unhappy person in your arms once a day even if you don’t know them to show them that they matter, that love still exists and that they are not alone in their eyes.
Locked out
Madame Imbuvable et sa route barrée (By Camille Hédouin and Jérôme Genevray, with Charlotte Boimare) – 3’12
(http://www.madameimbuvable.com )
http://www.youtube.com/watch?v=57mOOJv1Za8
It is the situation of the homeless that is revealed to us in this short film, except that here it is an opposite view.
In fact, it is usually the society that pushes the homeless away and asks them to leave its territory, and here it is a homeless person who asks the society to give her the little privacy she has left.
She is a woman on the street who makes a world for herself in her own madness, rather than face up to and commit social suicide.
Because yes, nowadays you can have a job and have to sleep outside.
This little film is there to illustrate a truth and to take it with a smile, rather than to make us cry and lower our gaze on human misery.
We face with sarcasm
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