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Custo Barcelona

by pascal iakovou
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Custo Barcelona raises spirits with I am the Power

The company has presented its collection for OI2122 at NYFW as a film for the first time

Faithful to this seasonal event, Custo Barcelona has revealed its latest proposals for the upcoming season in the FDLA platform for New York Fashion Week, on this occasion as a fun-filled audio-visual piece.

The different looks of the collection for OI2122 are revealed in this transgressive film which offers a deliriously festive atmosphere recalling other happier times we all long for. Powerful women looking for fun without restrictions, finding themselves in unexpected situations with a dreamlike, surrealist touch. A proposal filled with comic episodes, inspired by the silent film era and featuring women who are unapologetic about enjoying the moment.

Under the banner: “I am the Power but you too”, Custo Barcelona presents a collection with a forceful message of personal affirmation to resist and overcome difficult situations. This new style of dress goes hand in hand with a new awareness and a mantra, I am the Power, to be repeated to summon up one’s energy. A sexy and suggestive silhouette combined with a sporty and very contemporary look.

The evolved sweatshirt is a key part of the proposal, with plain colours or colourful patterns or animal prints. Oversized, these are brightened with multicoloured embroidery, patches of bright technical materials and brilliant appliques. These sweatshirts, an inescapable sign of the times, are covered with technical down in transparencies in technical fabrics which are another hallmark of the season. Multi-logo, technical shine and embroidered details decorate these winter garments.

Patterned outfits with large openings to display parts of the body or micro outfits with entirely embroidered parts are novelties of the collection. Multicoloured stripes, pearlescent sheens or technical fabrics are combined in the habitually daring styles from Custo.

Another key to the new collection is the lightweight knitted fabrics with silky smooth or heavier wool embroideries. The combination of technical fabrics defines the graphic image of the collection, displaying the watchwords of a new consciousness: Wake up now. I am the Power, Raise your Vibes.

The palette of colours through which Custo best expresses itself are the luminous, electrically vibrant colours such as red, Yves Klein blue, fuchsia, optical white, ochre, orange and camel. All of these are combined with various nuances of black: intense black, matte black, glossy black or grey black. The metallic sheens are in gold, silver, copper, pink, iridescent blue or laminated transparencies are also used for garments designed to be enjoyed without any apologies.

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