Böhemian Paris – UBI BENE IBI PATRIA
Inspired by English Master Tailors and Men’s Clubs, BÖHEMIAN revisits traditional tailoring pieces to stand out and express a certain vision of contemporary fashion.
More than just a brand, it’s really a concept, with the idea of describing a character living on the bangs of society, cultivating a form of freedom of thought, as well as his own particular style of dress.
The BÖHEMIAN philosophy expresses a certain idea of the unconventional free man.
« Ubi Bene Ibi Patria » can be translated as « Home is where you feel good ». Indeed, the notion of the contemporary man who travels and faces up to a world where frontiers are increasingly blurred combines perfectly with what BÖHEMIAN wants to represent: a certain openness to different approaches. In this way, BÖHEMIAN hunts out the traditional to propose new trends in a multicultural society.
The « BÖHEMIAN » state of mind paradoxically expresses a concept of freedom, but also of a clan, a personality apart. In
other words, we could characterize this « BÖHEMIAN » spirit as a caste or class of free men.
