After Munich, Potsdam and Sylt, Wolgang Joop opens its second store in Berlin.
“It’s my identity, the boutique bears my signature, from the interior design to the pieces on display”. That’s what the designer had to say about his new Flagship Store in the German capital.
The store concept was developed in Wunderkind’s own electric style. The decor, meanwhile, hijacks and revisits convention. Last but not least, the furniture in the 120-square-meter boutique has been entirely and specially designed for the brand.
The boutique is spread over two floors, with a Salon Privé on the first. Here, the atmosphere is more intimate and personalized. On this floor, Wunderkind customers will find a selection of exceptional pieces.
From spring 2015, Wolgang Joop will be exporting its brand to Hamburg and then Dubai.
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