Already established on the men’s market since 2005, Hoon is a young brand specializing in leather, working season after season to make its collections ever more authentic.
Behind the brand’s creations is a duo of Parisian designers, Adrien Haddad and Thibault Dollet, passionate about leather culture and French craftsmanship.
Committed to these values, they like to say that their products are not fashion objects, but rather timeless pieces, designed to endure the seasons, like a second skin that ages and beautifies with its owner…
The desire to dress women quickly became obvious.
“While remaining true to the brand’s traditional values, we’ve taken a different approach with women. We really started from pure aesthetics, to give a modern and contemporary look to our leathers. Unlike the men’s collections, which were more inspired by underground cultures and designed around a lifestyle.”
Jackets, dresses, tops and skirts in plunged lambskin and goatskin velvet characterize this new wardrobe. A 10-piece micro collection, available from November on www.hoon.fr, heralds a complete new line planned for Fall Winter 2012.
Cette publication est également disponible en : Français (French)
