The first internationally recognized French model, the embodiment of Parisian allure, the symbol of timeless French chic, if there’s one woman whose personality and style transcend fashion, it’s Madame Ines de la Fressange. Today, she joins the great family of L’Oréal Paris Ambassadresses.
“Ines de la Fressange, the new face of L’Oréal Paris, has that divine grace, that very contemporary way of being a woman, at once free, unexpected, bewitching. Model, mother, designer, her life is terribly intense and accomplished. I’m delighted that she brings that irresistible ‘je ne sais quoi’ to the brand,” says Cyril Chapuy, International General Manager, L’Oréal Paris.
“I’m very happy about this collaboration with L’Oréal Paris. Beauty is a true source of freedom. And it’s true that ‘we’re worth it’! I love this signature, so topical about the value of women in today’s society”, says Ines de la Fressange, the brand’s new Ambassador.
She began her modeling career at the age of 17, and was soon modeling for the greatest designers, including Kenzo, Jean-Paul Gaultier and Christian Lacroix. Karl Lagerfeld’s muse at Chanel for several years, the world discovered the unique style of the woman who became fashion’s most famous model.
In 1991, she created her own brand, “Ines de La Fressange”, and her boutique on avenue Montaigne, which brought her great success in France, the United States and Japan.
Since 2003, she has been actively involved in relaunching the Roger Vivier fashion house as a consultant and ambassador. In 2008, for her 50th birthday, she graced the cover of ELLE France.
An ultra-active mother of two young daughters, the new L’Oréal Paris muse has just released her already cult guide “La Parisienne”, sharing her most secret addresses, beauty recipes and other timeless tips for the effortless chic she has come to symbolize around the world.
She now joins the L’Oréal Paris spokespeople, alongside Beyoncé Knowles, Rachel Weisz, Gwen Stefani, Freida Pinto, Aimee Mullins, Jennifer Lopez, Andie MacDowell, Laetitia Casta, Aishwarya Rai and Gerard Butler.
Cette publication est également disponible en : Français (French)
