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Walldress and social fashion

by pascal iakovou
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Waldress is a new fashion showcase and interactive tribune whose concept is to help web users shop directly from the looks of their favorite fashion icons, but also from street style videos. The aim is to put entertainment and sharing at the heart of the fashion shopping experience.

By linking products to content consumption, Walldress is essentially positioned in rich media. It’s also a community site, where members can express themselves by publishing their lookbooks. The aim is to create participative, contributory content and establish a close relationship between members.

Waldress is also a game, where you win pins for participating in the site and sharing them on social networks.

Facebook: http://goo.gl/j2m03
-Twitter: http://goo.gl/S8D6N
-Site link: www.walldress.com

Cette publication est également disponible en : Français (French)

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