Today marks the arrival of summer, unfortunately the sun continues to make itself scarce. While we aspire to a little more lightness, here we are prisoners of a capricious weather that almost pushes us to take out of the closet our parkas, scarves and other chapkas … Do not panic, there is a garment that is both light but will protect us from any unexpected showers of our Parisian sky …
Of course, it is the famous trench coat that I am referring to here! A world away from the trenches of the First World War for which Thomas Burberry created it almost a century ago, the trench coat is now a city garment with timeless charm. Christopher Bailey, current designer of the House of Burberry himself who reminds us: “For me, the trench coat is a unique garment: it’s ageless, classless, genderless. Like jeans, it transcends lifestyles. The Queen of England and the Sex Pistols wore a Burberry trench coat. That says it all.
The trench coat is much more than a simple raincoat, it is a real outfit in itself. It elegantly dresses up any silhouette and gives instant chic and refinement so british to the one who wears it. A simple trench coat perfectly belted with a pair of vertiginous heels, and here you are ladies ready to embody the modern version of Audrey Hepburn in Breakfast at Tiffany’s. As for these gentlemen, they just have to put on a trench coat, and they can compete with the famous traders of the City… The trench coat does not need to be accessorized, it is imposed and is sufficient to itself!
Leather version with shoulder pads at Balmain, or military version at Isabel Marant, it is in its raw version, the one of the mythical house Burberry, beige and with a lapel in the back, that we prefer… The check print of the lining is there to mark the seal of know-how and timeless classic. It is essential to any wardrobe, urban and chic with jeans during the day, and infinitely glamorous with a dress or a suit in the evening…
Burberry Prorsum Spring 2010
And you, how do you like your trench coat? Classic cut and chic color, or offbeat version and shocking colors?
In need ofhat is the source of inspiration? Don’t worry, Burberry has thought of everything with the Art Of The Trench website. Come and discover the fruit of this collaboration with Scott Schumann(The Sartorialist) who spent several months photographing the most stylish trench coats around the world. A mine of inspiration and above all a great communication operation for the British label that keeps on rejuvenating its image. Internet users can comment on the various portraits and share their favorites on Facebook or Twitter, but also submit their photographs to take part in the celebration of this legendary garment.
- Art of the trench – Scott Schumann
Romain Menei
Cette publication est également disponible en : Français (French)
