{"id":2048943,"date":"2015-05-21T21:57:16","date_gmt":"2015-05-21T19:57:16","guid":{"rendered":"https:\/\/www.luxsure.fr\/2015\/05\/21\/loreals-beautyforall-passes-the-million-fan-mark\/"},"modified":"2026-05-13T14:15:19","modified_gmt":"2026-05-13T12:15:19","slug":"loreals-beautyforall-passes-the-million-fan-mark","status":"publish","type":"post","link":"https:\/\/www.luxsure.fr\/en\/2015\/05\/21\/loreals-beautyforall-passes-the-million-fan-mark\/","title":{"rendered":"L&#8217;Or\u00e9al&#8217;s BeautyForAll passes the million fan mark"},"content":{"rendered":"<p>Beauty For All launched by L&#8217;Or\u00e9al on social networks passes the million fan mark on the L&#8217;Or\u00e9al Corporate Facebook page. A digital event that confirms the Group&#8217;s number 1 ambition: to offer beauty for all. <\/p>\n<p><a href=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2015\/05\/lor%C3%A9al.png\" data-rel=\"penci-gallery-image-content\" ><img decoding=\"async\" class=\" size-full wp-image-139535 aligncenter\" src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2015\/05\/lor%C3%A9al.png\" alt=\"l'or\u00e9al\" width=\"679\" height=\"249\"\/><\/a><\/p>\n<p>A whole community has come together around the same theme: beauty and how it&#8217;s experienced on a daily basis. Beyond a question of appearance, beauty is a subject that deeply affects each of us, at different times in our lives. Through its posts, the Facebook page explores the concept of beauty in the age of universalization: how is beauty expressed today in different parts of the world? <\/p>\n<p>L&#8217;Or\u00e9al invites Internet users to discover trends in Mexico, Cairo, Istanbul and Seoul, and to learn about Japanese and Russian beauty rituals. A &#8220;beauty lifestyle&#8221; representative of L&#8217;Or\u00e9al&#8217;s expertise in consumer expectations. Throughout the posts, these illustrations are punctuated by infographics on the beauty attitudes of our consumers, or by analyses from philosophers and sociologists who decipher these expressions of beauty.  <\/p>\n<p>It&#8217;s a truly global mobilization with local roots: 5 local Facebook pages have come together under the Beauty for All banner (Mexico, Argentina, Turkey, Hong Kong and France). Beauty for All was launched a year and a half ago with the film directed by Peter Lindbergh for L&#8217;Or\u00e9al, which brought this vision to life. It continues to expand on other platforms such as Instagram and Youtube with a dedicated channel.  <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Beauty For All launched by L&#8217;Or\u00e9al on social networks passes the million fan mark on the L&#8217;Or\u00e9al Corporate Facebook page. A digital event that confirms the Group&#8217;s number 1 ambition:&hellip;<\/p>\n","protected":false},"author":156,"featured_media":806770,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[30114],"tags":[52988,75702,56926],"class_list":["post-2048943","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty-and-perfumes","tag-beauty-and-perfumes","tag-beauty-for-all","tag-loreal"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>L&#039;Or\u00e9al&#039;s BeautyForAll passes the million fan mark - Luxsure<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.luxsure.fr\/en\/2015\/05\/21\/loreals-beautyforall-passes-the-million-fan-mark\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Salome Gegout\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2015\\\/05\\\/21\\\/loreals-beautyforall-passes-the-million-fan-mark\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2015\\\/05\\\/21\\\/loreals-beautyforall-passes-the-million-fan-mark\\\/\"},\"author\":{\"name\":\"Salome Gegout\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#\\\/schema\\\/person\\\/51225755bed372797224f865506d9734\"},\"headline\":\"L&#8217;Or\u00e9al&#8217;s BeautyForAll passes the million fan mark\",\"datePublished\":\"2015-05-21T19:57:16+00:00\",\"dateModified\":\"2026-05-13T12:15:19+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2015\\\/05\\\/21\\\/loreals-beautyforall-passes-the-million-fan-mark\\\/\"},\"wordCount\":255,\"publisher\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2015\\\/05\\\/21\\\/loreals-beautyforall-passes-the-million-fan-mark\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.luxsure.fr\\\/wp-content\\\/uploads\\\/2015\\\/05\\\/lor\u00e9al.png\",\"keywords\":[\"Beauty and perfumes\",\"beauty for all\",\"L'Oreal\"],\"articleSection\":[\"Beauty and perfumes\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2015\\\/05\\\/21\\\/loreals-beautyforall-passes-the-million-fan-mark\\\/\",\"url\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2015\\\/05\\\/21\\\/loreals-beautyforall-passes-the-million-fan-mark\\\/\",\"name\":\"L'Or\u00e9al's BeautyForAll passes the million fan mark - 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