{"id":2047436,"date":"2014-11-17T13:11:20","date_gmt":"2014-11-17T12:11:20","guid":{"rendered":"https:\/\/www.luxsure.fr\/2014\/11\/17\/puma-and-sneakersnstuff-collaborate-with-swedish-design-collective-10-gruppen\/"},"modified":"2026-05-06T10:15:19","modified_gmt":"2026-05-06T08:15:19","slug":"puma-and-sneakersnstuff-collaborate-with-swedish-design-collective-10-gruppen","status":"publish","type":"post","link":"https:\/\/www.luxsure.fr\/en\/2014\/11\/17\/puma-and-sneakersnstuff-collaborate-with-swedish-design-collective-10-gruppen\/","title":{"rendered":"Puma and Sneakersnstuff collaborate with Swedish design collective 10-GRUPPEN"},"content":{"rendered":"

To celebrate its 15th anniversary, Swedish brand Sneakersnstuff has teamed up with Puma and 10-Gruppen to create an exclusive Puma Suede collection.<\/p>\n

Sneakersnstuff’s acute sense of perspective has led the brand to take many risks by stepping out of the comfort zone of its core target market.<\/p>\n

His shared desire to approach things differently, and to learn from unique companies, brought him into contact with Puma and the Swedish design collective 10-gruppen, initially created by ten Swedish designers, including their historical founders Birgitta Hahn, Tom Hedqvist and Ingela H\u00e5kansson-Lamm, who combined their talents to fully master the process from design to production and marketing.<\/p>\n

\"Screenshot<\/a><\/p>\n

 <\/p>\n

The Tom, Ingela and Birgitta models<\/em><\/p>\n

PUMA X Sneakersnstuff X 10-gruppen shoes pay tribute to 10-gruppen’s historic heritage. As a long-standing Sneakersnstuff collaborator, PUMA brings its mastery of textile processing and attention to detail to bear on the many design elements of its iconic Suede model. <\/p>\n

The 10-gruppen textiles selected by Sneakersnstuff are processed in the Puma factory in Japan.<\/p>\n

You can find the collection on sale at Colette.<\/p>\n","protected":false},"excerpt":{"rendered":"

To celebrate its 15th anniversary, Swedish brand Sneakersnstuff has teamed up with Puma and 10-Gruppen to create an exclusive Puma Suede collection. Sneakersnstuff’s acute sense of perspective has led the…<\/p>\n","protected":false},"author":129,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[52709],"tags":[74256,57283,74254,74246,74252,74248,74250],"class_list":["post-2047436","post","type-post","status-publish","format-standard","hentry","category-thefashion","tag-10-gruppen","tag-puma","tag-puma-and-sneakersnstuff-collaborate-with-swedish-design-collective-10-gruppen","tag-puma-collaborates-with-sneakersnstuff","tag-puma-suede","tag-puma-x-sneakersnstuff","tag-sneakersnstuff"],"_links":{"self":[{"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/posts\/2047436","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/users\/129"}],"replies":[{"embeddable":true,"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/comments?post=2047436"}],"version-history":[{"count":0,"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/posts\/2047436\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/media?parent=2047436"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/categories?post=2047436"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/tags?post=2047436"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}