{"id":2040143,"date":"2015-01-23T14:27:01","date_gmt":"2015-01-23T13:27:01","guid":{"rendered":"https:\/\/www.luxsure.fr\/2015\/01\/23\/who-is-cos\/"},"modified":"2026-05-01T23:44:11","modified_gmt":"2026-05-01T21:44:11","slug":"who-is-cos","status":"publish","type":"post","link":"https:\/\/www.luxsure.fr\/en\/2015\/01\/23\/who-is-cos\/","title":{"rendered":"Who is COS?"},"content":{"rendered":"<p>Who is COS? Exclusive meeting at the Palais de Tokyo with Karin Gustafsson, Director of the COS Women&#8217;s Studio. She tells us who&#8217;s behind this London-based label belonging to H&amp;M. COS, H&amp;M&#8217;s London-based creative line founded in 2009, is now expanding in 20 countries. The minimalist, highly architectural spirit of the garments increasingly attracts a stylish, cultured clientele, who like to find wardrobe basics (the white shirt, the black dress, the pea coat, etc.) twisted in beautiful materials but at affordable prices. Like ACNE and other Scandinavian labels, COS emphasizes its links with various art forms, even creating partnerships with major museums, most recently with the installation of Numen at the Palais de Tokyo in Paris, as part of the &#8220;Inside&#8221; exhibition. Exclusive interview at the Palais de Tokyo with Karin Gustafsson, Head of Womenswear Design.<br \/>\n<iframe width=\"640\" height=\"360\" frameborder=\"0\" scrolling=\"no\" data-src=\"http:\/\/vds.rightster.com\/v\/01yzt3n4x2qqdr?target=iframe&amp;autoplay=1&amp;show_title=0\" allowtransparency=\"true\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" data-load-mode=\"1\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Who is COS? Exclusive meeting at the Palais de Tokyo with Karin Gustafsson, Director of the COS Women&#8217;s Studio. She tells us who&#8217;s behind this London-based label belonging to H&amp;M.&hellip;<\/p>\n","protected":false},"author":2,"featured_media":766594,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[52709],"tags":[73024],"class_list":["post-2040143","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-thefashion","tag-cos"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Who is COS? - Luxsure<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.luxsure.fr\/en\/2015\/01\/23\/who-is-cos\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"pascal iakovou\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2015\\\/01\\\/23\\\/who-is-cos\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2015\\\/01\\\/23\\\/who-is-cos\\\/\"},\"author\":{\"name\":\"pascal iakovou\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#\\\/schema\\\/person\\\/e3e28d08083f4cbc258957c924e39423\"},\"headline\":\"Who is COS?\",\"datePublished\":\"2015-01-23T13:27:01+00:00\",\"dateModified\":\"2026-05-01T21:44:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2015\\\/01\\\/23\\\/who-is-cos\\\/\"},\"wordCount\":144,\"publisher\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2015\\\/01\\\/23\\\/who-is-cos\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.luxsure.fr\\\/wp-content\\\/uploads\\\/2014\\\/12\\\/c8f6cb6c3e5596cb053814aff9664d61_544fb156_275x155.jpg\",\"keywords\":[\"COS\"],\"articleSection\":[\"The Fashion\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2015\\\/01\\\/23\\\/who-is-cos\\\/\",\"url\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2015\\\/01\\\/23\\\/who-is-cos\\\/\",\"name\":\"Who is COS? 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