{"id":2040116,"date":"2015-12-09T17:09:56","date_gmt":"2015-12-09T16:09:56","guid":{"rendered":"https:\/\/www.luxsure.fr\/2015\/12\/09\/ballantines-launches-a-new-innovation-in-2016-ballantines-hard-fired\/"},"modified":"2026-05-01T23:36:12","modified_gmt":"2026-05-01T21:36:12","slug":"ballantines-launches-a-new-innovation-in-2016-ballantines-hard-fired","status":"publish","type":"post","link":"https:\/\/www.luxsure.fr\/en\/2015\/12\/09\/ballantines-launches-a-new-innovation-in-2016-ballantines-hard-fired\/","title":{"rendered":"BALLANTINE&#8217;S LAUNCHES A NEW INNOVATION IN 2016: BALLANTINE&#8217;S HARD FIRED"},"content":{"rendered":"<p><strong><em>A new Scotch Whisky born of the double barrel-burning process  <\/em><\/strong><\/p>\n<p><a href=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2015\/12\/BALLANTINES-HARDFIRED.jpg\" data-rel=\"penci-gallery-image-content\" ><img decoding=\"async\" class=\"aligncenter size-full wp-image-158284 lazyload\" data-src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2015\/12\/BALLANTINES-HARDFIRED.jpg\" alt=\"HARDFIRED BALLERINAS\" width=\"2065\" height=\"3183\" data-srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2015\/12\/BALLANTINES-HARDFIRED.jpg 2065w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2015\/12\/BALLANTINES-HARDFIRED-195x300.jpg 195w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2015\/12\/BALLANTINES-HARDFIRED-664x1024.jpg 664w\" data-sizes=\"(max-width: 2065px) 100vw, 2065px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 2065px; --smush-placeholder-aspect-ratio: 2065\/3183;\" \/><\/a><\/p>\n<p><strong>Ballantine&#8217;s Hard Fired, an innovation that overturns Whisky codes<\/strong><\/p>\n<p>No. 1 Scotch Whisky in Europe and No. 2 Scotch Whisky brand in the world, Ballantine&#8217;s is launching a Scottish blend in March 2016 that shakes up Scotch Whisky tradition: Ballantine&#8217;s Hard Fired. A new addition to the whisky category that confirms Ballantine&#8217;s winning strategy for continued growth. <\/p>\n<p>Ballantine&#8217;s Hard Fired is a Scotch whisky whose manufacturing process reveals a new aromatic dimension of Ballantine&#8217;s. Ballantine&#8217;s Hard Fired goes beyond traditional cask burning to offer a Scotch whisky aimed at consumers seeking authenticity and a different tasting experience. Each Bourbon cask selected for ageing is hand-burned twice, releasing notes of vanilla, smoke and spice.<br \/>\nBallantine&#8217;s Hard Fired is the result of a special manufacturing process. From the outset, a team dedicated to maintaining barrel quality, a key element in the aging process, selects bourbon barrels one by one. The Ballantine&#8217;s coopers then carry out a second, hand-crafted burn of the casks, assessing the intensity and duration of the operation with the naked eye.    <\/p>\n<p><a href=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2015\/12\/BALLANTINES-HARDFIRED.jpg\" data-rel=\"penci-gallery-image-content\"  rel=\"attachment wp-att-158284\"><img decoding=\"async\" class=\"alignnone size-full wp-image-158284 lazyload\" title=\"ballantines-hardfired-jpg\" data-src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2015\/12\/BALLANTINES-HARDFIRED.jpg\" alt=\"\" width=\"1024\" height=\"1024\" data-srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2015\/12\/BALLANTINES-HARDFIRED-100x100.jpg 100w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2015\/12\/BALLANTINES-HARDFIRED-600x600.jpg 600w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/1024;\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A new Scotch Whisky born of the double barrel-burning process Ballantine&#8217;s Hard Fired, an innovation that overturns Whisky codes No. 1 Scotch Whisky in Europe and No. 2 Scotch Whisky&hellip;<\/p>\n","protected":false},"author":2,"featured_media":855622,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[30493],"tags":[58012,69240],"class_list":["post-2040116","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wines-and-spirits","tag-ballantines","tag-ballantines-hard-fired"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - 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