VIKTOR&ROLF TEAM UP WITH DESSO FOR THEIR FALL\/WINTER COLLECTION
\n2014, TRANSFORMING CARPETS INTO HAUTE COUTURE CREATIONS<\/p>\n
Desso, the global manufacturer of carpets and sports surfaces took part in the Haute Couture autumn\/winter 2014 collection, supplying red carpet and finishing materials.<\/p>\n
The design alludes to the spontaneous movement of primitive clothing constructions – asymmetrical, wrapped, knotted – while
\nintegrating references from classic couture. Patterns borrowed from the coats of wild animals – leopard, zebra, giraffe – are realized in carpet, shaved and meticulously laid by hand, requiring up to 300 hours of work per model. The collection is a surreal reference to fur as camouflage, as the material of ancient indigenous garments, and to animal print as the archetypal quintessence of glamour. <\/p>\n
Alexander Collot d’Escury, CEO of Desso says: “The exciting collaboration with Viktor & Rolf fits perfectly with our creative vision. We want to stimulate co-creation with leading designers and use the power of creativity
\nto find new, motivating ways of using carpet. <\/p>\n
Viktor Horsting and Rolf Snoeren describe their collaboration with Desso: “This is something that has never been done before. We’re delighted to have found in Desso a fantastic partner who has enabled us to realize our vision of red carpet clothing.”<\/p>\n\n\t\t