{"id":2037815,"date":"2013-11-04T14:11:36","date_gmt":"2013-11-04T13:11:36","guid":{"rendered":"https:\/\/www.luxsure.fr\/2013\/11\/04\/louis-vuittons-invitation-to-travel-departure-for-venice\/"},"modified":"2026-04-30T10:57:13","modified_gmt":"2026-04-30T08:57:13","slug":"louis-vuittons-invitation-to-travel-departure-for-venice","status":"publish","type":"post","link":"https:\/\/www.luxsure.fr\/en\/2013\/11\/04\/louis-vuittons-invitation-to-travel-departure-for-venice\/","title":{"rendered":"Louis Vuitton&#8217;s invitation to travel, departure for Venice"},"content":{"rendered":"<p><strong>The story<\/strong><\/p>\n<p>&#8220;L&#8217;Invitation au Voyage&#8221; is the second chapter in an unexpected, emotionally-charged story. Dramatic tension and imagination are the order of the day in this allegory of the voyage, inviting everyone to become the master of their own destiny. This Venetian adventure has a surprise in store for both the female character and the viewer. The journey through space becomes a journey through time.   <\/p>\n<p>\n\t\t<style type=\"text\/css\">\n\t\t\t#gallery-1 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 33%;\n\t\t\t}\n\t\t\t#gallery-1 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-1' class='gallery galleryid-2037815 gallery-columns-3 gallery-size-thumbnail'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/dei-220x285-b-ball1-fr_a-2\/'><img decoding=\"async\" width=\"216\" height=\"160\" data-src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/11\/B-BALL1-HD-216x160.jpg\" class=\"attachment-thumbnail size-thumbnail lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 216px; 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--smush-placeholder-aspect-ratio: 216\/160;\" \/><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/dei-440x285-b-balloon2-fr_a-2\/'><img decoding=\"async\" width=\"216\" height=\"160\" data-src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/11\/B-BALLOON2-HD-216x160.jpg\" class=\"attachment-thumbnail size-thumbnail lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 216px; --smush-placeholder-aspect-ratio: 216\/160;\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/dei-220x285-b-cara1-fr_a-2\/'><img decoding=\"async\" width=\"216\" height=\"160\" data-src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/11\/B-CARA1-HD-216x160.jpg\" class=\"attachment-thumbnail size-thumbnail lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 216px; --smush-placeholder-aspect-ratio: 216\/160;\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/dei-440x285-b-cara2-fr_a-2\/'><img decoding=\"async\" width=\"216\" height=\"160\" data-src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/11\/B-CARA2-HD-216x160.jpg\" class=\"attachment-thumbnail size-thumbnail lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 216px; --smush-placeholder-aspect-ratio: 216\/160;\" \/><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/dei-220x285-b-evol1-fr_a-2\/'><img decoding=\"async\" width=\"216\" height=\"160\" data-src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/11\/B-EVOL1-HD-216x160.jpg\" class=\"attachment-thumbnail size-thumbnail lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 216px; 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--smush-placeholder-aspect-ratio: 216\/160;\" \/><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/dei-440x285-b-jonq2-fr_a-2\/'><img decoding=\"async\" width=\"216\" height=\"160\" data-src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/11\/B-JONQ2-HD-216x160.jpg\" class=\"attachment-thumbnail size-thumbnail lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 216px; --smush-placeholder-aspect-ratio: 216\/160;\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/dei-220x285-b-singer1-fr_a-2\/'><img decoding=\"async\" width=\"216\" height=\"160\" data-src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/11\/B-SINGER1-HD-216x160.jpg\" class=\"attachment-thumbnail size-thumbnail lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 216px; --smush-placeholder-aspect-ratio: 216\/160;\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/dei-440x285-b-singer-fr_a-2\/'><img decoding=\"async\" width=\"216\" height=\"160\" data-src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/11\/B-SINGER2-HD-216x160.jpg\" class=\"attachment-thumbnail size-thumbnail lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 216px; --smush-placeholder-aspect-ratio: 216\/160;\" \/><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/dei-220x285-b-viv1-fr_a-2\/'><img decoding=\"async\" width=\"216\" height=\"160\" data-src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/11\/B-VIV1-HD-216x160.jpg\" class=\"attachment-thumbnail size-thumbnail lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 216px; --smush-placeholder-aspect-ratio: 216\/160;\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/dei-440x285-b-viv2-fr_a-2\/'><img decoding=\"async\" width=\"216\" height=\"160\" data-src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/11\/B-VIV2-HD-216x160.jpg\" class=\"attachment-thumbnail size-thumbnail lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 216px; --smush-placeholder-aspect-ratio: 216\/160;\" \/><\/a>\n\t\t\t<\/dt><\/dl>\n\t\t\t<br style='clear: both' \/>\n\t\t<\/div>\nArizona Muse, combining chic with audacity, confirms her adventurous spirit in a second episode that sees her land in Venice, in the middle of the night. In the heart of this mysterious city, she strolls along the arcades of Piazza San Marco and hears intriguing music emanating from a palazzo. She pushes open the door with determination.  <\/p>\n<p>A man sits in front of a harpsichord. It&#8217;s David Bowie. Their eyes lock. Captivated by her beauty and elegance, the musician plays &#8220;I&#8217;d rather be high&#8221;, the latest track from his album The Next Day, in a brand-new harpsichord version that seems to have been invented for her. The magic of the music works; Arizona is suddenly surrounded by characters, each more extravagant than the last, who seem to emerge from a dream.    <\/p>\n<p>These characters create a timeless Venetian cinematography. The emotion is palpable. The young woman closes her eyes. If it&#8217;s a dream, it&#8217;s written deep in her soul.   <\/p>\n<p>When she opens her eyes again, the music has stopped. It&#8217;s daylight. Everyone has disappeared. David Bowie is gone. In her Vivienne bag, Arizona finds a score, a testimony to the incredible moments they shared.    <\/p>\n<p>His audacity allowed him to live an extraordinary moment. A waking dream. With this new adventure behind her, she set off towards her destiny: a sublime junk awaited her on the lagoon.  <\/p>\n<p>Here&#8217;s the trailer:<br \/>\n<iframe width=\"420\" height=\"315\" data-src=\"\/\/www.youtube.com\/embed\/1cp-v04iIXA\" frameborder=\"0\" allowfullscreen=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" data-load-mode=\"1\"><\/iframe><\/p>\n<p><strong>The characters<\/strong><br \/>\nArizona Muse embodies the Louis Vuitton woman who takes her destiny into her own hands. Better still, she turns her life into an extraordinary destiny. Without hesitation, she embarks on exhilarating and extraordinary experiences. Her audacity is rewarded by a unique experience, which awakens in her the desire to go even further.   <\/p>\n<p>Advancing gracefully and naturally into an unknown world, she surprises with her ease and self-confidence. She&#8217;s a modern-day adventurer who expresses her freedom through her choices. She shows us that it&#8217;s possible to have an exciting life without sacrificing your identity or your integrity.  <\/p>\n<p>A veritable living icon, David Bowie has never ceased to shift the boundaries between the real and the imaginary, the masculine and the feminine, flamboyance and apocalypse. Like Louis Vuitton, he crosses eras, ages and generations, venturing ever further afield to create new trends in pop, rock, funk and disco. <\/p>\n<p>A glam chic dandy, David Bowie is known for his unique, constantly reinvented style. Recently voted &#8220;best-dressed Englishman of all time&#8221; by the BBC, he draws his inspiration from an inexhaustible curiosity about all cultures.<br \/>\nThe music<br \/>\nWith its heroic momentum, stair-step chorus and complex melodic line, &#8220;I&#8217;d rather be high&#8221; reconnects The Next Day album with David Bowie&#8217;s mythical Heroes \/ Lodger \/ Scary Monster period. It is arguably the best song on the latter album. Specially re-orchestrated for &#8220;Invitation au Voyage &#8211; Venice&#8221; by David Bowie, the film&#8217;s music will also be available on the Louis Vuitton Pass mobile app.   <\/p>\n<p>&nbsp;<\/p>\n<p>Appointments<\/p>\n<p>The advertising film:<br \/>\nNovember 7 unveiled exclusively on the Louis Vuitton Pass App<br \/>\nNovember 8 on www.louisvuitton.com, the making-of campaign will be available on the official Louis Vuitton YouTube channel<br \/>\nEnd of November in cinemas<\/p>\n<p>Advertising visuals:<br \/>\nFrom November 9 in the daily and weekly press<br \/>\nFrom November 15 in the monthly press<\/p>\n<p>&nbsp;<\/p>\n<p>www.louisvuitton.com<br \/>\n#LouisVuitton<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The story &#8220;L&#8217;Invitation au Voyage&#8221; is the second chapter in an unexpected, emotionally-charged story. Dramatic tension and imagination are the order of the day in this allegory of the voyage,&hellip;<\/p>\n","protected":false},"author":2,"featured_media":657898,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[30407,52709],"tags":[53293,70142,65884],"class_list":["post-2037815","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-art-of-living","category-thefashion","tag-louis-vuitton","tag-louis-vuittons-invitation-to-travel","tag-venice"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Louis Vuitton&#039;s invitation to travel, departure for Venice - Luxsure<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.luxsure.fr\/en\/2013\/11\/04\/louis-vuittons-invitation-to-travel-departure-for-venice\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"pascal iakovou\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/11\\\/04\\\/louis-vuittons-invitation-to-travel-departure-for-venice\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/11\\\/04\\\/louis-vuittons-invitation-to-travel-departure-for-venice\\\/\"},\"author\":{\"name\":\"pascal iakovou\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#\\\/schema\\\/person\\\/e3e28d08083f4cbc258957c924e39423\"},\"headline\":\"Louis Vuitton&#8217;s invitation to travel, departure for Venice\",\"datePublished\":\"2013-11-04T13:11:36+00:00\",\"dateModified\":\"2026-04-30T08:57:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/11\\\/04\\\/louis-vuittons-invitation-to-travel-departure-for-venice\\\/\"},\"wordCount\":622,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/11\\\/04\\\/louis-vuittons-invitation-to-travel-departure-for-venice\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.luxsure.fr\\\/wp-content\\\/uploads\\\/2013\\\/11\\\/B-JONQ2-HD.jpg\",\"keywords\":[\"Louis Vuitton\",\"Louis Vuitton's invitation to travel\",\"venice\"],\"articleSection\":[\"Art of living\",\"The Fashion\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/11\\\/04\\\/louis-vuittons-invitation-to-travel-departure-for-venice\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/11\\\/04\\\/louis-vuittons-invitation-to-travel-departure-for-venice\\\/\",\"url\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/11\\\/04\\\/louis-vuittons-invitation-to-travel-departure-for-venice\\\/\",\"name\":\"Louis Vuitton's invitation to travel, departure for Venice - 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