{"id":2032840,"date":"2018-01-10T15:10:21","date_gmt":"2018-01-10T14:10:21","guid":{"rendered":"https:\/\/www.luxsure.fr\/2018\/01\/10\/mashama-spring-summer-2018\/"},"modified":"2026-04-27T16:49:32","modified_gmt":"2026-04-27T14:49:32","slug":"mashama-spring-summer-2018","status":"publish","type":"post","link":"https:\/\/www.luxsure.fr\/en\/2018\/01\/10\/mashama-spring-summer-2018\/","title":{"rendered":"MASHAMA spring summer 2018"},"content":{"rendered":"

“When the peony blooms it stands tall and erect” – 2046<\/p>\n

MASHAMA’s SS18 collection is an ode to the film 2046, written and directed by Wong Kar-wai. The film’s poetic quotations and romantic sci-fi aesthetic underscore MASHAMA’s vision this season. <\/p>\n

The cybernetic mood is reflected in fabric patterns, irregular folds and prints, textiles and technological materials. Embracing a form of futuristic nostalgia, a gentle Chinese essence emerges, recognizable but changed. The qipao dress inspires not form, but pattern. The dudou top is transformed from undergarment to d\u00e9collet\u00e9. <\/p>\n

MASHAMA continues to challenge the way women wear suits, heralding a new uniform for the city. MASHAMA’s basic staple, combined with high-tech outerwear – a collaboration with KOLON SPORT – and contrasted by a soft, seasonal floral, creates an ideal modern silhouette. <\/p>\n

In the MASHAMA tradition, fine stripe returns – men’s couture fabrics building strong lines. The season’s flower is never obvious, but its attitude is. Appearing in broken, neon, heat-embossed, digital and metallic lines, this flower proudly surrenders to innovation, ready to bloom. <\/p>\n

MASHAMA is very grateful to have worked with STACCATO on the shoes for this show.><\/p>\n

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“When the peony blooms it stands tall and erect” – 2046 MASHAMA’s SS18 collection is an ode to the film 2046, written and directed by Wong Kar-wai. The film’s poetic…<\/p>\n","protected":false},"author":2,"featured_media":1094516,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[30432],"tags":[68071],"class_list":["post-2032840","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-week-en","tag-mashama"],"yoast_head":"\nMASHAMA spring summer 2018 - Luxsure<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.luxsure.fr\/en\/2018\/01\/10\/mashama-spring-summer-2018\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"pascal iakovou\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2018\\\/01\\\/10\\\/mashama-spring-summer-2018\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2018\\\/01\\\/10\\\/mashama-spring-summer-2018\\\/\"},\"author\":{\"name\":\"pascal iakovou\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#\\\/schema\\\/person\\\/e3e28d08083f4cbc258957c924e39423\"},\"headline\":\"MASHAMA spring summer 2018\",\"datePublished\":\"2018-01-10T14:10:21+00:00\",\"dateModified\":\"2026-04-27T14:49:32+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2018\\\/01\\\/10\\\/mashama-spring-summer-2018\\\/\"},\"wordCount\":195,\"publisher\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2018\\\/01\\\/10\\\/mashama-spring-summer-2018\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.luxsure.fr\\\/wp-content\\\/uploads\\\/2017\\\/10\\\/MASHAMA-SS18-12-copy-620x930.jpg\",\"keywords\":[\"MASHAMA\"],\"articleSection\":[\"Fashion Week\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2018\\\/01\\\/10\\\/mashama-spring-summer-2018\\\/\",\"url\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2018\\\/01\\\/10\\\/mashama-spring-summer-2018\\\/\",\"name\":\"MASHAMA spring summer 2018 - 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