{"id":2032248,"date":"2023-07-27T11:48:28","date_gmt":"2023-07-27T09:48:28","guid":{"rendered":"https:\/\/www.luxsure.fr\/2023\/07\/27\/wheely-unveils-its-new-visual-identity-the-perfect-blend-of-tradition-and-modernity\/"},"modified":"2026-04-27T08:50:11","modified_gmt":"2026-04-27T06:50:11","slug":"wheely-unveils-its-new-visual-identity-the-perfect-blend-of-tradition-and-modernity","status":"publish","type":"post","link":"https:\/\/www.luxsure.fr\/en\/2023\/07\/27\/wheely-unveils-its-new-visual-identity-the-perfect-blend-of-tradition-and-modernity\/","title":{"rendered":"Wheely unveils its new visual identity: the perfect blend of tradition and modernity"},"content":{"rendered":"<p>Wheely, the prestige chauffeur service, has just unveiled its new visual identity, a testament to its ongoing commitment to discretion, trust and the marriage of tradition and modernity.<\/p>\n<p>Wheely, a British company headquartered in London, offers a high-end transportation experience that combines quality, discretion and elegance. This luxurious service, which is both immediate and by reservation, is offered via a fluid, polished application, synonymous with quality and prestige. <\/p>\n<p>With an established presence in London, Paris, Moscow and Dubai (the latter by invitation only), Wheely plans to expand into the USA from 2024, marking a new stage in its international expansion.<\/p>\n<p>Wheely&#8217;s mission is clear and can be summed up in one sentence: to protect passengers&#8217; time. The company is dedicated to providing an efficient service that enables its users to connect to the places and people that matter to them, thoughtfully and confidently. <\/p>\n<p>At the heart of this prestigious service, Wheely features professional drivers trained in each Chauffeur Academy, driving only late-model Mercedes-Benz vehicles. These rigorously inspected vehicles guarantee absolute comfort and are perfectly aligned with the company&#8217;s commitment to quality. <\/p>\n<p>In addition, Wheely stands out for its bold approach to privacy, discretion and data protection. Passenger confidentiality is a top priority, reflecting the brand&#8217;s commitment to creating unique experiences that inspire and enable its customers to focus only on what&#8217;s essential to them. <\/p>\n<p>Every detail of this new presentation counts. They are the fruit of an ongoing quest for refinement and exception, perfectly illustrating the brand&#8217;s DNA: the combination of impeccable traditional service and modernity that meets the essential expectations of its customers. <\/p>\n<p>This meticulous reinvention takes several forms. First, the monogram. It combines the immutable symbol of a traditional wax seal with wheels in perpetual motion, embodying the excellence and dynamism of service.  <\/p>\n<p>Another major aspect of this metamorphosis is the new &#8220;Sandstone&#8221; color palette. This elegant, timeless hue evokes both tawny leather and the refined grains of an hourglass. It symbolizes the precious time that Wheely aims to protect for its users.  <\/p>\n<p>Last but not least, the drivers, the brand&#8217;s true ambassadors, have not been forgotten. New stylistic elements have been carefully defined to highlight their expertise and rigor, while remaining in line with the brand&#8217;s core values. <\/p>\n<p>Wheely therefore invites all its users to update their application to discover this new story, a reflection of its unique positioning and its desire to always offer the best experiences to its customers.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-1833361 lazyload\" data-src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_DAY1_PRINTEDMATERIALS_0447_F3-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1920\" data-srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_DAY1_PRINTEDMATERIALS_0447_F3-scaled.jpg 2560w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_DAY1_PRINTEDMATERIALS_0447_F3-300x225.jpg 300w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_DAY1_PRINTEDMATERIALS_0447_F3-1024x768.jpg 1024w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_DAY1_PRINTEDMATERIALS_0447_F3-768x576.jpg 768w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_DAY1_PRINTEDMATERIALS_0447_F3-600x450.jpg 600w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_DAY1_PRINTEDMATERIALS_0447_F3-1536x1152.jpg 1536w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_DAY1_PRINTEDMATERIALS_0447_F3-2048x1536.jpg 2048w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_DAY1_PRINTEDMATERIALS_0447_F3-1920x1440.jpg 1920w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_DAY1_PRINTEDMATERIALS_0447_F3-1170x878.jpg 1170w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_DAY1_PRINTEDMATERIALS_0447_F3-585x439.jpg 585w\" data-sizes=\"(max-width: 2560px) 100vw, 2560px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 2560px; --smush-placeholder-aspect-ratio: 2560\/1920;\" \/> <img decoding=\"async\" class=\"alignnone size-full wp-image-1833364 lazyload\" data-src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_DAY1_PRINTEDMATERIALS_0456_F3-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1920\" data-srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_DAY1_PRINTEDMATERIALS_0456_F3-scaled.jpg 2560w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_DAY1_PRINTEDMATERIALS_0456_F3-300x225.jpg 300w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_DAY1_PRINTEDMATERIALS_0456_F3-1024x768.jpg 1024w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_DAY1_PRINTEDMATERIALS_0456_F3-768x576.jpg 768w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_DAY1_PRINTEDMATERIALS_0456_F3-600x450.jpg 600w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_DAY1_PRINTEDMATERIALS_0456_F3-1536x1152.jpg 1536w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_DAY1_PRINTEDMATERIALS_0456_F3-2048x1536.jpg 2048w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_DAY1_PRINTEDMATERIALS_0456_F3-1920x1440.jpg 1920w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_DAY1_PRINTEDMATERIALS_0456_F3-1170x878.jpg 1170w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_DAY1_PRINTEDMATERIALS_0456_F3-585x439.jpg 585w\" data-sizes=\"(max-width: 2560px) 100vw, 2560px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 2560px; 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--smush-placeholder-aspect-ratio: 2560\/1908;\" \/> <img decoding=\"async\" class=\"alignnone size-full wp-image-1833369 lazyload\" data-src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_STILL01_0895_F5-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1920\" data-srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_STILL01_0895_F5-scaled.jpg 2560w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_STILL01_0895_F5-300x225.jpg 300w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_STILL01_0895_F5-1024x768.jpg 1024w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_STILL01_0895_F5-768x576.jpg 768w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_STILL01_0895_F5-600x450.jpg 600w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_STILL01_0895_F5-1536x1152.jpg 1536w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_STILL01_0895_F5-2048x1536.jpg 2048w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_STILL01_0895_F5-1920x1440.jpg 1920w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_STILL01_0895_F5-1170x878.jpg 1170w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2023\/06\/20231805_WHEELY_STILL01_0895_F5-585x439.jpg 585w\" data-sizes=\"(max-width: 2560px) 100vw, 2560px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 2560px; 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--smush-placeholder-aspect-ratio: 2560\/1738;\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Wheely, the prestige chauffeur service, has just unveiled its new visual identity, a testament to its ongoing commitment to discretion, trust and the marriage of tradition and modernity. Wheely, a&hellip;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[30407],"tags":[68585,57891],"class_list":["post-2032248","post","type-post","status-publish","format-standard","hentry","category-art-of-living","tag-monogram","tag-tradition"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Wheely unveils its new visual identity: the perfect blend of tradition and modernity - Luxsure<\/title>\n<meta name=\"description\" content=\"Wheely, the renowned chauffeur service, presents its new visual identity. 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