{"id":2031617,"date":"2023-08-11T12:44:33","date_gmt":"2023-08-11T10:44:33","guid":{"rendered":"https:\/\/www.luxsure.fr\/2023\/08\/11\/dior-pop-up-store-in-saint-tropez\/"},"modified":"2026-04-27T08:52:33","modified_gmt":"2026-04-27T06:52:33","slug":"dior-pop-up-store-in-saint-tropez","status":"publish","type":"post","link":"https:\/\/www.luxsure.fr\/en\/2023\/08\/11\/dior-pop-up-store-in-saint-tropez\/","title":{"rendered":"DIOR POP-UP STORE IN SAINT-TROPEZ"},"content":{"rendered":"

Throughout the summer, the captivating models of the Dioriviera <\/em>capsule are unveiled in a series of ephemeral boutiques around the world. As a vibrant tribute to Christian Dior’s passion for the Mediterranean art of living, Dior is inaugurating – until September 20, 2023 – an original pop-up store in Saint-Tropez, in the heart of Shellona Beach. <\/p>\n

In this exceptional setting, the creations are staged in a sunny universe sublimated by the purity and naturalness of the colors and materials. From the beach to the restaurant, the summer atmosphere is punctuated by the collection’s emblems, such as the toile de Jouy, reinvented this season in a palette of soft shades from pink to grey. Named Toile de Jouy Sauvage<\/em>, it illuminates deckchairs, sunloungers, cushions and parasols. Here and there, the animals that populate this essential motif are transformed into life-size works, as if entirely sculpted in sand. <\/p>\n

The House’s iconic pieces, from Lady D-Lite <\/em>to Dior Book Tote<\/em>, from scarves and Mitzahs <\/em>to Dior Silk Tops<\/em>, are joyfully imbued with the warm spirit of la dolce vita<\/em>.<\/p>\n\n\t\t