{"id":2030586,"date":"2013-10-18T16:44:30","date_gmt":"2013-10-18T14:44:30","guid":{"rendered":"https:\/\/www.luxsure.fr\/2013\/10\/18\/st-paul-beach-hooker-collection\/"},"modified":"2026-04-27T02:49:50","modified_gmt":"2026-04-27T00:49:50","slug":"st-paul-beach-hooker-collection","status":"publish","type":"post","link":"https:\/\/www.luxsure.fr\/en\/2013\/10\/18\/st-paul-beach-hooker-collection\/","title":{"rendered":"St Paul, Beach &amp; Hooker collection"},"content":{"rendered":"<p><a href=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/10\/SWEATNIKKI1.jpg\" data-rel=\"penci-gallery-image-content\" ><img decoding=\"async\" class=\"aligncenter size-full wp-image-81157 lazyload\" alt=\"SWEATNIKKI1\" data-src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/10\/SWEATNIKKI1.jpg\" width=\"500\" height=\"500\" data-srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/10\/SWEATNIKKI1.jpg 500w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/10\/SWEATNIKKI1-300x300.jpg 300w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/10\/SWEATNIKKI1-55x55.jpg 55w\" data-sizes=\"(max-width: 500px) 100vw, 500px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 500px; --smush-placeholder-aspect-ratio: 500\/500;\" \/><\/a><\/p>\n<p>A new brand is emerging on the made-in-Paris fashion scene. St Paul, which immediately brings to mind the mythical Marais district, the place to be for Parisian labels. More than just fashion, St Paul is also a state of mind that&#8217;s offbeat yet ultra-modern, with a touch of provocation in the slogans written on the brand&#8217;s clothes.  <\/p>\n<p><a href=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/10\/BRITNEY2.jpg\" data-rel=\"penci-gallery-image-content\" ><img decoding=\"async\" class=\"aligncenter lazyload\" alt=\"BRITNEY2\" data-src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/10\/BRITNEY2.jpg\" width=\"500\" height=\"500\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 500px; --smush-placeholder-aspect-ratio: 500\/500;\" \/><\/a><\/p>\n<p>At the helm of St Paul are Olivia and Yoni (Amour Gloire et Ros\u00e9 ;), who have turned a little delirium into a brand that&#8217;s starting to take off. The sweatshirts, t-shirts and tote bags are 100% cotton and made in Paris. <\/p>\n<p><a href=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/10\/RAKETOTE1.jpg\" data-rel=\"penci-gallery-image-content\" ><img decoding=\"async\" class=\"aligncenter lazyload\" alt=\"RAKETOTE1\" data-src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/10\/RAKETOTE1.jpg\" width=\"500\" height=\"500\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 500px; --smush-placeholder-aspect-ratio: 500\/500;\" \/><\/a><\/p>\n<p>At the moment, I&#8217;m in the mood for &#8220;Parisian brands&#8221; that offer clothes you can really tell where they come from. It&#8217;s beautiful, funny and all I want to do is wear &#8220;Les Gar\u00e7ons Pute&#8221; this fall. <\/p>\n<p>Tote bag 20\u20ac, tshirt 35\u20ac, sweater 55\u20ac.<\/p>\n<p>The models are available for girls and guys, on sale on the www.stpaulparis.fr eshop.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A new brand is emerging on the made-in-Paris fashion scene. St Paul, which immediately brings to mind the mythical Marais district, the place to be for Parisian labels. More than&hellip;<\/p>\n","protected":false},"author":112,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[52709],"tags":[67086,53252,67087,67085],"class_list":["post-2030586","post","type-post","status-publish","format-standard","hentry","category-thefashion","tag-beach-whore","tag-marshes","tag-parisian-brand","tag-st-paul"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>St Paul, Beach &amp; Hooker collection<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.luxsure.fr\/en\/2013\/10\/18\/st-paul-beach-hooker-collection\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Benoit Payet\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/10\\\/18\\\/st-paul-beach-hooker-collection\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/10\\\/18\\\/st-paul-beach-hooker-collection\\\/\"},\"author\":{\"name\":\"Benoit Payet\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#\\\/schema\\\/person\\\/fc3666b5bf3c2e2c093e2c04a8970750\"},\"headline\":\"St Paul, Beach &amp; Hooker collection\",\"datePublished\":\"2013-10-18T14:44:30+00:00\",\"dateModified\":\"2026-04-27T00:49:50+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/10\\\/18\\\/st-paul-beach-hooker-collection\\\/\"},\"wordCount\":169,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/10\\\/18\\\/st-paul-beach-hooker-collection\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.luxsure.fr\\\/wp-content\\\/uploads\\\/2013\\\/10\\\/SWEATNIKKI1.jpg\",\"keywords\":[\"beach &amp; whore\",\"Marshes\",\"Parisian brand\",\"st paul\"],\"articleSection\":[\"The Fashion\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/10\\\/18\\\/st-paul-beach-hooker-collection\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/10\\\/18\\\/st-paul-beach-hooker-collection\\\/\",\"url\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/10\\\/18\\\/st-paul-beach-hooker-collection\\\/\",\"name\":\"St Paul, Beach & Hooker collection\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/10\\\/18\\\/st-paul-beach-hooker-collection\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/10\\\/18\\\/st-paul-beach-hooker-collection\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.luxsure.fr\\\/wp-content\\\/uploads\\\/2013\\\/10\\\/SWEATNIKKI1.jpg\",\"datePublished\":\"2013-10-18T14:44:30+00:00\",\"dateModified\":\"2026-04-27T00:49:50+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/10\\\/18\\\/st-paul-beach-hooker-collection\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/10\\\/18\\\/st-paul-beach-hooker-collection\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/10\\\/18\\\/st-paul-beach-hooker-collection\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.luxsure.fr\\\/wp-content\\\/uploads\\\/2013\\\/10\\\/SWEATNIKKI1.jpg\",\"contentUrl\":\"https:\\\/\\\/www.luxsure.fr\\\/wp-content\\\/uploads\\\/2013\\\/10\\\/SWEATNIKKI1.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/10\\\/18\\\/st-paul-beach-hooker-collection\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\\\/\\\/www.luxsure.fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"St Paul, Beach &amp; Hooker collection\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#website\",\"url\":\"https:\\\/\\\/www.luxsure.fr\\\/\",\"name\":\"Luxsure\",\"description\":\"UNE CERTAINE VISION DU LUXE\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.luxsure.fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#organization\",\"name\":\"Luxsure\",\"url\":\"https:\\\/\\\/www.luxsure.fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/www.luxsure.fr\\\/wp-content\\\/uploads\\\/2015\\\/10\\\/Capture-d\u2019\u00e9cran-2015-08-19-\u00e0-10.51.48.png?fit=551%2C400&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/www.luxsure.fr\\\/wp-content\\\/uploads\\\/2015\\\/10\\\/Capture-d\u2019\u00e9cran-2015-08-19-\u00e0-10.51.48.png?fit=551%2C400&ssl=1\",\"width\":551,\"height\":400,\"caption\":\"Luxsure\"},\"image\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#\\\/schema\\\/person\\\/fc3666b5bf3c2e2c093e2c04a8970750\",\"name\":\"Benoit Payet\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f5060d60c130968bf38d0a87e0d006b135d564a09e0d91ff3e27611432ed4545?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f5060d60c130968bf38d0a87e0d006b135d564a09e0d91ff3e27611432ed4545?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f5060d60c130968bf38d0a87e0d006b135d564a09e0d91ff3e27611432ed4545?s=96&d=mm&r=g\",\"caption\":\"Benoit Payet\"},\"url\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/author\\\/benoit-payet\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"St Paul, Beach & Hooker collection","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.luxsure.fr\/en\/2013\/10\/18\/st-paul-beach-hooker-collection\/","twitter_misc":{"Written by":"Benoit Payet","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.luxsure.fr\/en\/2013\/10\/18\/st-paul-beach-hooker-collection\/#article","isPartOf":{"@id":"https:\/\/www.luxsure.fr\/en\/2013\/10\/18\/st-paul-beach-hooker-collection\/"},"author":{"name":"Benoit Payet","@id":"https:\/\/www.luxsure.fr\/#\/schema\/person\/fc3666b5bf3c2e2c093e2c04a8970750"},"headline":"St Paul, Beach &amp; Hooker collection","datePublished":"2013-10-18T14:44:30+00:00","dateModified":"2026-04-27T00:49:50+00:00","mainEntityOfPage":{"@id":"https:\/\/www.luxsure.fr\/en\/2013\/10\/18\/st-paul-beach-hooker-collection\/"},"wordCount":169,"commentCount":0,"publisher":{"@id":"https:\/\/www.luxsure.fr\/#organization"},"image":{"@id":"https:\/\/www.luxsure.fr\/en\/2013\/10\/18\/st-paul-beach-hooker-collection\/#primaryimage"},"thumbnailUrl":"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/10\/SWEATNIKKI1.jpg","keywords":["beach &amp; whore","Marshes","Parisian brand","st paul"],"articleSection":["The Fashion"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.luxsure.fr\/en\/2013\/10\/18\/st-paul-beach-hooker-collection\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.luxsure.fr\/en\/2013\/10\/18\/st-paul-beach-hooker-collection\/","url":"https:\/\/www.luxsure.fr\/en\/2013\/10\/18\/st-paul-beach-hooker-collection\/","name":"St Paul, Beach & Hooker collection","isPartOf":{"@id":"https:\/\/www.luxsure.fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.luxsure.fr\/en\/2013\/10\/18\/st-paul-beach-hooker-collection\/#primaryimage"},"image":{"@id":"https:\/\/www.luxsure.fr\/en\/2013\/10\/18\/st-paul-beach-hooker-collection\/#primaryimage"},"thumbnailUrl":"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/10\/SWEATNIKKI1.jpg","datePublished":"2013-10-18T14:44:30+00:00","dateModified":"2026-04-27T00:49:50+00:00","breadcrumb":{"@id":"https:\/\/www.luxsure.fr\/en\/2013\/10\/18\/st-paul-beach-hooker-collection\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.luxsure.fr\/en\/2013\/10\/18\/st-paul-beach-hooker-collection\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.luxsure.fr\/en\/2013\/10\/18\/st-paul-beach-hooker-collection\/#primaryimage","url":"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/10\/SWEATNIKKI1.jpg","contentUrl":"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/10\/SWEATNIKKI1.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.luxsure.fr\/en\/2013\/10\/18\/st-paul-beach-hooker-collection\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/www.luxsure.fr\/"},{"@type":"ListItem","position":2,"name":"St Paul, Beach &amp; Hooker collection"}]},{"@type":"WebSite","@id":"https:\/\/www.luxsure.fr\/#website","url":"https:\/\/www.luxsure.fr\/","name":"Luxsure","description":"UNE CERTAINE VISION DU LUXE","publisher":{"@id":"https:\/\/www.luxsure.fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.luxsure.fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.luxsure.fr\/#organization","name":"Luxsure","url":"https:\/\/www.luxsure.fr\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.luxsure.fr\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/www.luxsure.fr\/wp-content\/uploads\/2015\/10\/Capture-d\u2019\u00e9cran-2015-08-19-\u00e0-10.51.48.png?fit=551%2C400&ssl=1","contentUrl":"https:\/\/i0.wp.com\/www.luxsure.fr\/wp-content\/uploads\/2015\/10\/Capture-d\u2019\u00e9cran-2015-08-19-\u00e0-10.51.48.png?fit=551%2C400&ssl=1","width":551,"height":400,"caption":"Luxsure"},"image":{"@id":"https:\/\/www.luxsure.fr\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.luxsure.fr\/#\/schema\/person\/fc3666b5bf3c2e2c093e2c04a8970750","name":"Benoit Payet","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/f5060d60c130968bf38d0a87e0d006b135d564a09e0d91ff3e27611432ed4545?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/f5060d60c130968bf38d0a87e0d006b135d564a09e0d91ff3e27611432ed4545?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/f5060d60c130968bf38d0a87e0d006b135d564a09e0d91ff3e27611432ed4545?s=96&d=mm&r=g","caption":"Benoit Payet"},"url":"https:\/\/www.luxsure.fr\/en\/author\/benoit-payet\/"}]}},"_links":{"self":[{"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/posts\/2030586","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/users\/112"}],"replies":[{"embeddable":true,"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/comments?post=2030586"}],"version-history":[{"count":0,"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/posts\/2030586\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/media?parent=2030586"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/categories?post=2030586"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/tags?post=2030586"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}